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Rydex ETF Essentials for investors debuts

By Darla Mercado
October 4, 2007, 1:58 PM EST
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Rydex Investments yesterday kicked off a web initiative to put investors in the know about exchange traded funds.

The Rockville, Md.-based firm’s ETF Essentials program arrives on the heels of ETFs’ growing popularity as an investment option.

Rydex conducted a study of 500 mutual fund investors in July, which revealed that 38% of those polled didn’t know what an ETF was and more than half had no clue about the difference between an ETF and a mutual fund.

ETF Essentials is available on Rydex’s website.

Using a variety of media, including print, video and PowerPoint presentations, individual investors can navigate their way through lessons on ETF liquidity, pricing and creation/redemption.

Users can also download audio presentations and podcasts.

Each lesson also has a summary of easy-to-follow key points.

The service is provided at no cost.



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