Best and worst investment firms? Clients weigh in
How the firms stack up
Despite an improvement in overall investor satisfaction from 2009, investor perceptions of their investment firm as being customer-driven continues to decline, according to the J.D. Power and Associates 2010 U.S. Full Service Investor Satisfaction Study
The study measures overall investor satisfaction across seven factors: investment advisor; investment performance; account information; account offerings; commissions and fees; website; and problem resolution.
Investor satisfaction with advisers is improving, up from a score of 731 in 2009 to 769 this year (on a scale of 1,000). But investors’ positive sentiment regarding their investment firm continues to decrease. Overall, an increasing proportion of investors say their investment firm is driven by profits, rather than a focus on customers.
So which firms were tops with clients? Read on.To read in a single page, click here.