IN Tech

40% of financial services pros already own a tablet

Small survey from ByAllAccounts sheds light on iPad, tablet, and app use

May 26, 2011 3:02 pm ET

Adoption of tablet computers among financial professionals has topped 40% according to a recent survey conducted by account aggregation provider ByAllAccounts.

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They do a lot of surveys on the side, usually fairly small but also usually interesting.

I was intrigued with results from this latest one yesterday that they called their Q2 2011 Gadget survey in which they received responses from 250 advisers (approximately 44% were registered investment advisers, 11% were with a full service broker dealer or wirehouse and 14% were affiliated with an independent broker-dealer).

Among the other interesting findings:

59.3% use the iPad in client meetings

48.9% say the iPad helps them be more responsive to clients

65% report using their iPad for personal and business use

81% report using all their gadgets for personal and business use

Nearly 90% also report owning a laptop

And specifically among the RIA respondents (number 107, not sure why they specifically parsed them out) 44% own an iPad and 44% own an iPhone (followed by 21.5% owning a Blackberry and 20.5% owning a Google Android-based phone — sorry Microsoft, sorry Nokia, sorry Palm).

This is not that surprising I guess, given that most advisers I come across using account aggregation are also pretty tech-savy; still, a pretty impressive adoption rate for Apple among advisers no matter how you slice it.

There is quite a bit more on application use and the like, it is worth a read if you are interested.

Visit this ByAllAcounts link to briefly register and see the rest of the executive summary results.

For more general info. visit them online ByAllAccounts.

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WealthCentral Mobile now available for Android

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Fidelity rolls out iPhone app for WealthCentral

Leveraging the iPad (J.P. Morgan Funds app for wholesalers

The Hartford's annuity wholesalers lighten up with iPads

Advisers viewing videos in new ways (use of QR codes & readers)