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Lead Generation

The InvestmentNews Lead Generation program can deliver a targeted pipeline of prospects directly to the advertiser. By aligning your white paper or electronic download with the InvestmentNews brand — and gaining prime positioning within IN's newsletters — you will immediately be recognized as a thought leader and generate a set of highly qualified leads. Features of the InvestmentNews Lead Generation Program include:

• White paper positioning as a “Featured Thought Leadership” piece to the InvestmentNews newsletter readers.
• White paper included and archived in the InvestmentNews White Paper library for one year.
• InvestmentNews will capture contact information, including email addresses, from each user who downloads the advertiser's white paper.
• A campaign report will be provided detailing the total number of views/downloads thirty days after the Thought Leadership effort is deployed
• Rate is on a per lead basis. Please contact your sales representative for details.