The insurance providers most frequently used by independent broker-dealers

May 23, 2012 @ 5:02 pm

  

Fixed annuities

Company # of IBDs* Market share
Allianz Life Distributors 33 14.3%
Jackson National 30 13.0%
MetLife 19 8.3%
Prudential Financial 19 8.3%
Lincoln Financial Group 14 6.1%
Based on 86 responses. In case of a tie, products are listed in alphabetical order.

Life insurance

Company # of IBDs* Market share
Lincoln Financial Group 30 12.2%
MetLife 23 9.3%
Pacific Life 22 8.9%
Prudential Financial 17 6.9%
John Hancock 16 6.5%
Based on 90 responses.

Variable annuities

Company # of IBDs* Market share
Prudential Financial 80 28.5%
Jackson National 72 25.6%
MetLife 54 19.2%
Nationwide 13 4.6%
Allianz Life Distributors 10 3.6%
Based on 95 responses.
*Number of independent broker-dealers that indicated which company was one of the three most frequently used insurance companies. Source: InvestmentNews Data, 2012 Independent Broker-Dealer Survey

Featured video

Events

Albridge's Butler: Making advisers of tomorrow more effective and efficient

Gadget Girl checks out the latest tech from Albridge and how they're helping advisers stay one step ahead of the curve.

Video Spotlight

Will It Last As Long As Your Clients Do?

Sponsored by Prudential

Video Spotlight

The Catalyst

Sponsored by Pershing

Latest news & opinion

10 funds with largest 3-year outflows

Even well-managed funds that have beaten the S&P 500’s 10.1% average annual gain have watched investors flee.

Wirehouse training programs are back

At one time, major brokerage houses ran large, expensive training programs for thousands of young brokers, and now it looks as if they are about to return to that model.

New military pension rules need financial advisers to step up and serve

Matching defined contribution plan expected to see more money, more need for sound advice.

Brian Block's $4 million bonus was tied to a key metric at ARCP

Prosecution rests case in fraud trial against CFO of American Realty Capital Properties.

Edward Jones is winning the Google search war

Brokerage firm's digital marketing investment helps land it at the top of local and overall search engine results, report finds.

X

Subscribe and Save 60%

Premium Access
Print + Digital

Learn more
Subscribe to Print