Owner of Westminster's winning dog to see cash back

Puppies of the three-year-old male will bring in thousands of dollars each, and endorsements could bring in even more. But getting the poised sporting dog to the winning circle wasn't cheap.

Feb 17, 2016 @ 2:08 pm

By Liz Skinner

The owners of German shorthaired pointer California Journey, winner of the Westminster Kennel Club Dog Show on Tuesday night, can expect to cash in on their investment in the coming years.

Puppies of the three-year-old male will bring up to tens of thousands of dollars each, and endorsements could bring in even more.

Of course, getting the poised sporting dog to the winning circle wasn't cheap. Show puppies, which typically come from champion sires or dams, require more than your average puppy food and veterinarian visits. They require expensive training, handling, travelling for shows, insurance and, in many cases, pricey ongoing grooming services. It probably costs the owners of the dogs that end up in the ring at Westminster at least $50,000 to get there, experts said.

What was the key differentiator for California Journey, known as C.J.?

“He has that extra sparkle,” C.J.'s owner, breeder and handler, Valerie Nunes-Atkinson, told the Associated Press. “He's an old soul.”

She could not be reached for comment today.

The famous Westminster dog show, which is sanctioned by the American Kennel Club, helps drive up demand for the purebreds that participate in the annual show, which took place for the 140th time in New York City on Tuesday.

Southwest Auction Service in Wheaton, Mo., is the nation's largest legal dog auction. It has sold many dogs for more than $5,000 and its top sale was $12,600 for a female English bulldog that was an AKC champion, according to owner Bob Hughes.

His biggest single auction grossed more than $514,000.

He hasn't sold puppies from a Westminster winner, as he mostly sells dogs to breeders that sell pets as opposed to show dogs.

(More: Richest dogs are living the good life)

He estimates a puppy descended from a Westminster winner could fetch $25,000 for an in-demand breed like a French Bull Dog and about $8,000 to $10,000 for a toy poodle, he said.

Owners of Westminster winners also can recoup some of the $50,000 or so they spend to get a dog to the top show level through selling advertising rights to pet food and other companies, Mr. Hughes said.

“There's recourse for recouping some of your show expenses with suppliers of the pet industry,” he said. “But most of the people who show their dogs are wealthy and do it as more of a passion than an income source.”


What do you think?

View comments

Recommended for you

Sponsored financial news

Featured video


What's the first thing advisers should do when they get home from a conference?

After attending a financial services conference, advisers can be overwhelmed by options, choices and tools. What's the first thing they should do when they get back to their office?

Latest news & opinion

Is Fidelity competing with retirement plan advisers?

As the Boston-based mutual fund giant expands the products and services it brings to the retirement market, some financial advisers say the firm is encroaching on their turf.

Gun violence hits investment strategies, sparks political debates with advisers

Screening out weapons companies has limited downside.

Whistleblower said to collect $30 million in JPMorgan case

The bank did not properly disclose that it was steering asset-management customers into investments that would be profitable for JPMorgan Chase.

Social Security underpaid 82% of dually entitled widows and widowers

Agency failed to tell survivors that they could switch to a higher retirement benefit later.

If Finra eases firm oversight of outside business activities, broker-dealers could lose revenue

Brokerage firms would no longer be able to charge reps for supervising nonaffiliated RIAs.


Hi! Glad you're here and we hope you like all the great work we do here at InvestmentNews. But what we do is expensive and is funded in part by our sponsors. So won't you show our sponsors a little love by whitelisting investmentnews.com? It'll help us continue to serve you.

Yes, show me how to whitelist investmentnews.com

Ad blocker detected. Please whitelist us or give premium a try.


Subscribe and Save 60%

Premium Access
Print + Digital

Learn more
Subscribe to Print