Tips on lowering ETF transaction costs

May 22, 2017 @ 12:01 am

Chuck Thomas

Chuck Thomas is head of the U.S. ETF Capital Markets Team. In this column, he explains how being mindful of the risks borne by market makers can help advisors cut transaction costs.

A core function of our ETF Capital Markets Team involves interacting with Vanguard's market makers. The majority of ETF investors are probably unaware that these firms even exist, let alone play a critical role in providing liquidity so that everyday investors can buy and sell ETFs. Even for advisors, trading firms are often a bit mysterious. For this column, we wanted to pull back the curtain on the world of market makers. More important, if advisors can understand the market maker's business model better, they are more likely to avoid paying significant transaction costs in ETF trading.

The market maker's value proposition: Provide liquidity and manage risk

Unlike the typical advisor's client base, most market makers have no interest in taking on investment risk in their portfolios. They aren't relying on the return of an ETF on their balance sheet to fund a college tuition or generate income in retirement.

They aren't in this business to own a portfolio for the long run; they're in it to provide liquidity second by second to investors who happen to need to buy or sell at any given moment. These firms provide a service to investors by taking short-term positions in securities in order to facilitate long-term investor activity. Any investment risk they take on, they try to eliminate through hedging.

A hypothetical market maker's balance sheet might look something like this:

Long positions Short positions
+ $10M Emerging Markets Stock Index Fund for Delivery to issuer A - $10M FTSE Emerging Markets ETF from Issuer A
+ $5M S&P 500 ETF from Issuer A - $10M S&P 500 ETF from issuer B
+ $5M S&P 500 ETF from issuer C
+ $5M Russel 2000 equity index features -$10M Russell 2000 ETF from issuer C
+$5M call options on Russell 2000 ETF

For every short position a market maker takes on by selling an ETF to an end investor who wants to buy it, it tries to match that to an offsetting long position, either buying an ETF from an end investor who's selling or finding another way to hedge this transaction.

If we assume that a market maker sells $10 million of an ETF to a client (client is buying; market maker is going short), then the market maker has several options to hedge the deal, illustrated in each of the three sections in the balance-sheet example:

• Buy the underlying securities of the ETF, deliver them to the ETF issuer to complete an ETF creation, and receive ETF shares, which closes the position. This is ideal, because it reduces the size of the firm's balance sheet, reducing any capital it may need to fund positions.

• Buy one or more ETFs that match the exposure of the ETF it sold short. Carry these positions on both the long and the short side, and gradually trade out of them.

• Buy derivatives—such as futures, options, or swaps—that match the exposure of the ETF, and carry both positions on its books until it can buy back the ETF and trim its derivatives exposure.

Our balance-sheet example demonstrates that these tools can be used on either side of a trade (long or short) and in any combination. If a market maker can perfectly offset every long trade with an identical short trade at the same time, it faces (in theory) no risk. In reality, many of these hedges aren't perfect: Tracking error and slippage can create risk for a market maker. If the price fluctuations of the long portfolio move against the fluctuations of the short portfolio, a market maker faces a significant risk of a trading loss.

The bid-ask spread: Compensating market makers for risk

Market makers take on risk to provide daily liquidity and aim to reduce this risk through hedging. But what's in it for them? The answer: the bid-ask spread, which provides their revenue.

When you or your clients buy an ETF (or a stock or a bond), you buy at the ask price and sell at the bid price. You buy high and sell low. The difference between the ask price and the bid price is known as the spread. This is the transaction cost that you pay for daily liquidity.

For market makers, buying and selling are a bit different from what they are for the end investor. Because they are registered as broker- dealers, able to post liquidity to market centers (such as exchanges), market makers have the ability to buy at the bid and sell at the ask (or offer). These firms are in the business of earning this bid-ask spread by providing a service: liquidity provisioning. The spread can be viewed as compensation for the risk these firms take in running leveraged balance sheets with many short-term positions.

Higher risk, higher reward: The interaction between market maker risk and bid-ask spreads

Depending on market conditions and the prices of ETFs, baskets, and derivatives, some of the hedging alternatives available to a market maker will be more attractive than others. And more important, depending on market conditions and the particular ETF, some of the alternatives will be more risky than others and riskier at different points in time. Think of a situation in which a market maker has an imperfect hedge: Perhaps it sells a niche sector ETF without any futures or derivatives tracking the benchmark. If it can't buy the underlying securities, it will be stuck with, perhaps, using S&P 500 futures. This means it risks losing money if the hedge mistracks the ETF. How would it respond? Set the bid-ask spread wider in the ETF to compensate for the risk it faces in that trade.

In reality, market makers compete with one another in setting the “inside market” (the best bid and best ask) for an ETF, which determines the bid-ask spread. So a situation hindering one firm's ability to hedge a trade may not apply to another. But this insight—that the ability to hedge an ETF is a key factor in a market maker's pricing equation—provides some context for our ETF trading best practices.

Here's how you can potentially reduce your trading costs

Tread carefully during volatile market events. Volatile markets can cause significant uncertainty for ETF hedging. Because there is uncertainty regarding the prices of underlying securities, any potential mismatch between different positions is likely to be amplified. The result? Market makers protect themselves by setting bid-ask spreads wider to compensate for this uncertainty. By being wary when trading during volatile markets, investors can save significantly on transaction costs.

Avoid the open. At the market open, price discovery is still occurring in the underlying securities. Market makers don't know exactly what the ETF is worth. Their ability to hedge any trades by buying the basket faces risk, because the underlying securities often face volatility as price discovery occurs and trade with wide bid- ask spreads themselves. Market makers account for this risk by setting bid-ask spreads wider near the market open, when uncertainty is high. Investors can avoid paying large bid-ask spreads by waiting for price discovery to occur, usually within the first 30 minutes of the market open.

Avoid the close. Near the market close, market makers have limited time to enter into hedges. If they sell a large amount of an ETF to a client within a few minutes of the market close, it can be difficult to find a good hedge. They may need to carry the position overnight, hedging it with derivatives. Market makers address this risk by posting wider bid-ask spreads in ETFs in the last few minutes of the trading day.

Be mindful of international market hours. If market makers trade an ETF invested in international securities, they would ideally offset this position by buying/selling the securities themselves. But what if that local market is closed? Their options are limited, creating uncertainty regarding their ability to hedge the position. Always be aware of international market hours when trading international ETFs.

Consider using limit orders and access a block desk for large trades. Limit orders prioritize price certainty at the expense of certain execution, whereas market orders prioritize execution regardless of the price. Limit orders also allow market makers to see your demand for liquidity, giving them time to adjust their risk models and potentially provide much more liquidity than might be displayed in the markets at any given time. In this regard, “showing your hand” reduces risk for market makers and can reduce the transaction costs. Block desks allow experienced traders who understand and have direct relationships with market makers to choose a strategy that will provide best execution for your order.

Market makers are an important part of the ETF (and broader portfolio management) ecosystem. By understanding the perspective of market making firms and the risks they take, and their options for hedging, advisors can gain a better understanding of ETF liquidity and, more important, the main driver of transaction costs: bid-ask spreads. Then advisors can work to save their clients transaction costs, simply by being aware of the times and situations where market makers are likely to face significant risk.

Visit to download the guide 'Best practices' for ETF trading: Seven rules of the road (Joel M. Dickson and James J. Rowley Jr., 2014) and to access our ETF Knowledge CenterTM.

For more information about Vanguard funds or Vanguard ETFs, visit or call 800-997-2798 to obtain a prospectus or, if available, a summary prospectus. Investment objectives, risks, charges, expenses, and other important information are contained in the prospectus; read and consider it carefully before investing.

Vanguard ETF Shares are not redeemable with the issuing Fund other than in very large aggregations worth millions of dollars. Instead, investors must buy and sell Vanguard ETF Shares in the secondary market and hold those shares in a brokerage account. In doing so, the investor may incur brokerage commissions and may pay more than net asset value when buying and receive less than net asset value when selling.

Past performance is no guarantee of future results.

All investing is subject to risk, including possible loss of principal.

Diversification does not ensure a profit or protect against a loss.

There is no guarantee that any particular asset allocation or mix of funds will meet your investment objectives or provide you with a given level of income.

Investments in stocks or bonds issued by non-U.S. companies are subject to risks including country/regional risk and currency risk. These risks are especially high in emerging markets.

Bond funds are subject to interest rate risk, which is the chance bond prices overall will decline because of rising interest rates, and credit risk, which is the chance a bond issuer will fail to pay interest and principal in a timely manner or that negative perceptions of the issuer's ability to make such payments will cause the price of that bond to decline. High-yield bonds generally have medium- and lower-range credit-quality ratings and are therefore subject to a higher level of credit risk than bonds with higher credit-quality ratings.

Vanguard Global Minimum Volatility Fund is subject to currency hedging risk, which is the chance that currency hedging transactions may not perfectly offset the fund's foreign currency exposures and may eliminate any chance for the fund to benefit from favorable fluctuations in relevant currency exchange rates. The fund will incur expenses to hedge its currency exposures.


What do you think?

View comments

Recommended for you

Upcoming Event

Apr 30


Retirement Income Summit

Join InvestmentNews at the 12th annual Retirement Income Summit - the industry's premier retirement planning conference.Much has changed - and much remains to be learned. Attend and discuss how the future is full of opportunity for ... Learn more

Featured video


Cybersecurity: Fears and opportunities for every adviser

Phishing schemes and financial hoaxes put advisers and their clients in the line of fire everyday. Joel Bruckenstein, the godfather of FinTech, offers some solutions for every firm.

Latest news & opinion

Raymond James executives call on industry to keep broker protocol

Also ask firms to pay for the administration of the protocol to 'ensure its longevity and relevance.'

Senate committee approves tax plan but full passage not assured

Several Republican senators expressed reservations about the bill, and the GOP cannot afford too many defections.

House passes tax bill, focus turns to Senate

Tax reform legislation expected to have more of a challenge in upper chamber.

SEC enforcement of advisers drops in Trump era

The agency pursued 82 cases against advisers and firms in fiscal year 2017, down from 98 the previous year.

PIABA accuses Finra of conflicts of interest

Public Investors Arbitration Bar Association report slams self-regulator over its picks for board of governors.


Subscribe and Save 60%

Premium Access
Print + Digital

Learn more
Subscribe to Print