Outside-IN

Outside-INblog

Outside voices and views for advisers

Coach clients on salary negotiations

Advisers can empower people to ask for better compensation packages

Nov 28, 2017 @ 4:03 pm

By Kathleen Burns Kingsbury

Individuals from the millennial generation are breaking money silence when it comes to their salaries, according to new research by Cashlorette.com and Bank Rate. Their study finds that 63% of people ages 18 to 36 have discussed their compensation with an immediate family member, compared to 41% of baby boomers.

The most significant finding: 20% of millennials talk about their salaries with co-workers. Only 8% of baby boomers report having this type of open and honest dialogue at work. The increase in salary transparency among the younger generation will hold employers more accountable for their compensation practices, and can be especially beneficial to women, who are looking to close the gender wage gap.

(Book excerpt: Help clients understand money taboos and talk more openly about finances)

If you are an adviser working with millennial career women, you have an opportunity to empower them to negotiate their compensation packages and reach gender pay equity. Taking the time to coach them on money talk skills demonstrates you are interested in helping them accumulate assets today. Ultimately this strategy assists you in fostering trust with the next generation of clients and positioning you and your firm to be the go-to resource for millennial women as they plan for the future, so they can retire and live comfortably.

Here are three tips to keep in mind when coaching clients on salary negotiation and transparency at work.

1. Examine your own money talk mindset. What are your automatic thoughts and feelings about discussing finances at work or at home? What were you taught about money talk by your parents? How might these attitudes impact your ability to discuss your compensation with your family, your friends or your co-workers?

Identifying your attitudes and beliefs about this topic is vital in being able to empower your clients to do the same. Look at what beliefs you have that may hinder your ability to coach these women, and ones that may enhance your ability to discuss this topic. Once you have insight into your money talk mind, ask your clients the same questions. Then coach them to boost their strengths and minimize their challenging beliefs.

2. Help your client put herself in the other person's shoes. A money conversation is not about winning an argument. It is about moving toward mutual understanding.

Encourage a client to approach each dialogue with a healthy dose of curiosity. Have her practice putting herself in her boss' shoes. What might motivate her boss to give her a raise? What data does her manager need to prove to the leadership team that an increase in pay or benefits is warranted?

(Opinion: Financial advice industry must give 'soft skills' the credit they deserve)

Spend time generating a list of potential questions for your client to ask so she can fully understand the boss' perspective. And remind her that bosses suffer from money silence too.

3. Learn from each money dialogue. Talking about money is not easy, as there is a longstanding tradition in our society that says discussing finances with others is rude and unnecessary. As an adviser, you can be a role model to your clients by showing them that taking a risk and engaging in a financial conversation can be rewarding.

Remind clients that breaking money silence at work takes time, and one dialogue will probably not land her a big year-end bonus. But over time, she will learn from each interaction. Notice and celebrate her progress.

As an adviser, you are uniquely positioned to help all your clients, including millennial career women, break money silence. It requires you to bust through your own money talk taboos and then show your clients how to do the same. ​

Kathleen Burns Kingsbury is a wealth psychology expert, keynote speaker, author, and founder of KBK Wealth Connection. Her fifth book is "Breaking Money Silence: How to Shatter Money Taboos, Talk More Openly about Finances and Live a Richer Life" (Praegar 2017).

0
Comments

What do you think?

View comments

Recommended for you

Upcoming Event

Oct 23

Conference

Women Adviser Summit - San Francisco

The InvestmentNews Women Adviser Summit, a one-day workshop now held in four cities due to popular demand, is uniquely designed for the sophisticated female adviser who wants to take her personal and professional self to the next level.... Learn more

Featured video

INTV

What's behind the TCA, ETrade deal?

Deputy editor Bob Hordt talks with senior columnist Jeff Benjamin about what each party in the recent acquisition stands to gain by joining forces.

Latest news & opinion

When it comes to regulating AI in financial services, murky waters are ahead

Laws are unclear on how the technology fits in with compliance.

As Ameriprise case shows, firms on hook when brokers go bad ​

The SEC will collect $4.5 million from the brokerage firm for failing to supervise brokers who were ripping off clients.

10 highest paid professions in America today

These are the top-paying jobs in the U.S., according to Glassdoor.

Ameriprise to pay $4.5 million to settle SEC charges that five reps stole more than $1 million from clients

Agency censures firm for not protecting clients from thieving brokers.

SEC slaps Lockwood with $200,000 fine over unseen trading costs to clients

Clients were forced to pay fees in addition to the usual wrap charges, the regulator maintains.

X

Hi! Glad you're here and we hope you like all the great work we do here at InvestmentNews. But what we do is expensive and is funded in part by our sponsors. So won't you show our sponsors a little love by whitelisting investmentnews.com? It'll help us continue to serve you.

Yes, show me how to whitelist investmentnews.com

Ad blocker detected. Please whitelist us or give premium a try.

X

Subscribe and Save 60%

Premium Access
Print + Digital

Learn more
Subscribe to Print