10 ways to make your website more credible
No more 'nice to have'
Having a website is quickly becoming a necessary minimum for advisers, according to Michael Kitces. But even more, just having a website isn't enough; it has to convey credibility and trustworthiness to prospective clients to really be an effective marketing tool, he says.
On his site, Nerd's Eye View, guest blogger Maria Marsala, founder of Elevating Your Business, a consultant, coach, and strategist for financial advisers, listed 19 ways to make your site more credible and trustworthy. Here are 10. The full list is available at Nerd's Eye View.