2017 Agenda

Boston: July 11

7:30am – 8:30am

Registration

8:30am – 8:40am

Opening Remarks

Suzanne Siracuse, VP/Publisher, InvestmentNews

8:40am – 9:30am

Secret Strategies—and Inspiration—from the Industry's Most Successful Advisers

The best advisers in the industry have unparalleled strategies within their business models that render them unique, and therefore successful. Susan Kay brings you tips from the top performers in this country, regarding acquisition tactics, retention strategies, and engaging multiple generations in a family wealth conversation. This session will provide actual tools and ideas proven to attract high net worth families, create 5-star experiences, serve client families and use community involvement as a driver for meeting new people.

Speaker:

Susan Kay, Vice President and Director of Business Development, MFS Fund Distributors, Inc.

9:35am – 10:25am

Clarifying Your Value and Proving Your Fees in the Evolving World of Financial Services

Today more than ever, powerful messaging regarding your value matters. Do your clients know what you charge and all that you do for the fees? Do your prospects believe your value is worth the price? Is your presentation of value memorable? Maribeth Kuzmeski will share some of the best practice value/fee conversations being used today that are undeniably strong, memorable, repeatable, and easy to deliver. Given continual industry changes, the one thing you must control is your own message of value.

Speaker:

Maribeth Kuzmeski, MBA, CSP, Ph.D., President, Red Zone Marketing

10:25am – 10:50am

Networking Break

10:50am – 11:25am

Lessons in Leadership

Women are holding top leadership roles as CEOs of some of the industry’s top firms, but it’s still the exception rather than the norm. In this session, Lisa Dolly, CEO of Pershing, will share the lessons she has learned in the various roles she has held on her rise to the top. Mentors, continuous improvement, work-life balance and more will be covered in this frank discussion.

Moderator:

Suzanne Siracuse, VP/Publisher, InvestmentNews

Speaker:

Lisa Dolly, CEO, Pershing

11:30am – 12:10pm

Developing the Next Generation of Female Advisers

Recent research suggests there is a business case for hiring NextGen advisers, with firms investing in this talent growing at a faster rate than those who do not. This session will provide practical steps and strategies for hiring, developing as well as retaining the next generation of female advisers. The audience will gain an understanding of how to define entry-level roles, provide long-term career paths and create a culture uniquely poised to retain emerging female advisers.

Moderator:

Shannon Rosic, Multimedia Manager, InvestmentNews

Panelists:

Eleanor Blayney, Consumer Advocate, Certified Financial Planner Board of Standards

Kate Healy, Managing Director, Institutional Marketing, TD Ameritrade Institutional

Allei Holway, Financial Adviser, AXA

Other panelists: TBD

12:15pm – 1:00pm

Your Aging Client: Issues with Elder Abuse and Diminished Capacity

As clients age, they become increasingly susceptible to diminished capacity and/or elder abuse. Yet too many advisors have only the slightest knowledge of either one, and they do very little to prepare themselves or their clients. That’s a risk you can’t afford to take. Learn the nature and causes of diminished capacity and the signs to watch for. Gain tools to educate clients about abuse and fraud ahead of time and to alert them to scams in their area. Become aware of your legal responsibilities. Develop protocols to implement when you suspect diminished capacity, abuse, or both. Become an informed, prepared, and trusted resource for your clients as they age.

Speaker:

Amy Florian, CEO, Corgenius

1:00pm – 2:00pm

Networking Lunch

2:00pm – 2:45pm

Why Social Security is Crucial to Women

Social Security plays a crucial role in providing retirement security for women who represent more than half of the program’s beneficiaries. Today, more women work, pay Social Security taxes and earn credit towards their own monthly retirement income than any other time in history. But because of their longer lives and often circuitous career paths that can result in smaller Social Security benefits and reduced retirement savings, women face greater economic challenges than men. Learn how the recent changes to Social Security claiming rules affect your female clients--whether they are single, married, divorced or widowed--and how to maximize their lifetime benefits.

Speaker:

Mary Beth Franklin, CFP, Contributing Editor, InvestmentNews

2:50pm – 3:30pm

Longevity Lifestyle Preparation: What Women Need to Know

We are living longer and spending more time in retirement than ever before. We will explore how long your clients might live including data on the longer life expectancies for female clients. As an adviser, you have the opportunity to help your clients prepare for the lifestyle they imagine during these additional years. Great-West Financial® is collaborating with the Stanford Center on Longevity to bring you research and data on how to incorporate longevity planning into your practice. Specifically, we will present the three tenants of long life- mind, mobility, and money with an emphasis on why these topics are especially important to women advisers and clients. Finally, we will end with how retirement income strategies can fit into your clients’ portfolios.

Speaker:

Sasha Franger, Head of Content, Great-West Financial®

3:30pm – 3:45pm

Networking Break

3:45pm – 4:25pm

Cybercrime, Fraud Prevention and the Regulatory Focus

Cybercrime and fraud has remained top of mind for many advisory firms, particularly given the evolving regulatory focus on cybersecurity. This practical session is intended to talk about both external and internal fraud/risk events in greater detail, including industry trends. The audience will walk through real life fraud examples and come away with strategies, tools and programs to help mitigate risk.

Speaker:

Michelle Thetford, Vice President Client Strategic Solutions, Schwab Advisor Services

4:30pm – 5:15pm

Engaging, Serving and Retaining Female Clients

It's clear building relationships with women is a proven way to grow your business. Female investors choose and remain with advisors who understand their unique circumstances and their entire life picture. A panel of experienced advisers will share the proven segmentation strategies they used to define help you define the niche of female investors best suited to you and your practice. This session will provide practical take-ways of how to best engage several key segments: widows, executive women, sandwich generation, divorced women and retirees.

Moderator:

Kathleen McQuiggan, Senior VP, Global Women's Strategies, Pax World Management

Panelists:

Heather Ettinger, Managing Partner, Fairport Asset Management

Rita Robbins, President, Affiliated Advisors

Other panelists: TBD

5:15pm – 5:20pm

Closing Remarks

5:20pm – 6:30pm

Networking Cocktail Reception

Chicago: April 26

7:45am – 8:45am

Registration

8:00am – 8:45am

Pre-Conference Session: Staffing Your Business for the Future

Especially relevant for business owners and partners of advisory firms or those who one day want to be! In this session you will learn some best practices for hiring and compensating your staff for the future. This session will highlight key findings from the InvestmentNews Compensation and Staffing Study as well as provide insight into how to define key roles and positions; finding and recruiting top talent; creating a culture of engagement and retention, developing career paths, identifying undervalued key positions and leveraging business plans and mission statements.

Moderator:

Mark Bruno, Associate Publisher, InvestmentNews 

Panelists:

Yonhee C. Gordon, Principal Chief Operating Officer, JMG Financial Group

Kelly Smith, Managing Director, Charles Schwab Advisor Services

8:45am – 8:55am

Opening Remarks

Suzanne Siracuse, VP/Publisher, InvestmentNews

9:00am – 9:55am

Prepare for the Inevitable While Connecting to the Next Generation

With an aging population and $59 trillion of wealth that will transfer to the next generation, it’s never been more imperative for you to have tools and protocols that prepare your clients and your business ahead of time, while positioning your firm to branch into the family and trusted network. Help clients stay in control of their lives and leave a legacy behind while increasing your chances of keeping their assets under your management. Learn how to protect your firm and your clients with a complete array of financial and non-financial documents (including several that few people know exist). Gain skills and techniques for using these documents to connect deeply to the next generation and position yourself as the go-to advisor for the entire family. Take away procedures you can implement immediately that set you apart from the very first meeting with prospects. Be proactive. Prepare now.

Speaker:

Amy Florian, CEO, Corgenius

10:00am – 10:50am

Secret Strategies—and Inspiration—from the Industry's Most Successful Advisers

The best advisers in the industry have unparalleled strategies within their business models that render them unique, and therefore successful. Susan Kay brings you tips from the top performers in this country, regarding acquisition tactics, retention strategies, and engaging multiple generations in a family wealth conversation. This session will provide actual tools and ideas proven to attract high net worth families, create 5-star experiences, serve client families and use community involvement as a driver for meeting new people.

Speaker:

Susan Kay, Vice President and Director of Business Development, MFS Fund Distributors, Inc.

10:50am – 11:05am

Networking Break

11:05am – 12:00pm

Clarifying Your Value and Proving Your Fees in the Evolving World of Financial Services

Today more than ever, powerful messaging regarding your value matters. Do your clients know what you charge and all that you do for the fees? Do your prospects believe your value is worth the price? Is your presentation of value memorable? Maribeth Kuzmeski will share some of the best practice value/fee conversations being used today that are undeniably strong, memorable, repeatable, and easy to deliver. Given continual industry changes, the one thing you must control is your own message of value.

Moderator:

Maureen Bromwell, Chief Marketing and Strategy Officer, Northern Trust Asset Management

Speaker:

Maribeth Kuzmeski, MBA, CSP, Ph.D., President, Red Zone Marketing

12:00pm – 12:50pm

Developing the Next Generation of Female Advisers

Recent research suggests there is a business case for hiring NextGen advisers, with firms investing in this talent growing at faster rate than those who do not. This session will provide practical steps and strategies for hiring, developing as well as retaining the next generation of female advisers. The audience will gain an understanding of how to define entry-level roles, provide long-term career paths and create a culture uniquely poised to retain emerging female advisers.

Moderator:

Shannon Rosic, Multimedia Manager, InvestmentNews

Panelists:

Eleanor Blayney, Consumer Advocate, Certified Financial Planner Board of Standards

Elizabeth Grady, Financial Consultant, Baldwin Financial Advisors

Kate Healy, Managing Director, Institutional Marketing, TD Ameritrade Institutional

Kate Leipprandt, Owner and Managing Director, Baldwin Financial Advisors, LLC

12:50pm – 1:50pm

Networking Lunch

1:50pm – 3:05pm

3 Shockingly Simple Ways to Improve Your Time Management and Tackle Your To Do List

Your to-do list should make life easier, reduce stress and give a sense of control. But how many times have you created a list with more tasks than you can possibly complete? As the day passes, do you add more to the list than you cross off? How often do you end your day feeling guilty, overwhelmed, stuck and dreading tomorrow because you are living in chaos? This highly interactive session of hands-on activities will teach you three simple, proven ways to improve your personal time management and use a single sheet of paper to dramatically increase your daily productivity.

Speaker:

Allyson Lewis, Time Management Expert, The 7 Minute Life

3:05pm – 3:20pm

Networking Break

3:20pm – 4:10pm

Loaded: The Psychology of Financial Decisions

Financial advisers know how hard it is to motivate actual behavior change, especially when emotions trump logic, as it so often does. Crossing the line from fiduciary to counselor is a daunting step, but a basic understanding of financial psychology can be an incredible differentiator in your practice. In this session, you will learn how to help your clients 1) uncover and challenge core beliefs that may lead them to financial self-sabotage, 2) choose strategies that meet their needs while also reducing expenses, and 3) identify their most valuable resources.

Speaker:

Sarah Newcomb, Ph.D Behavioral Economist, Morningstar

4:15pm – 5:05pm

Engaging, Serving and Retaining Female Clients

It's clear building relationships with women is a proven way to grow your business. Female investors choose and remain with advisers who understand their unique circumstances and their entire life picture. A panel of experienced advisers will share the proven segmentation strategies they used to help you define the niche of female investors best suited to you and your practice. This session will provide practical take-ways of how to best engage several key segments: widows, executive women, sandwich generation, divorced women and retirees.

Moderator:

Suzanne Siracuse, VP/Publisher, InvestmentNews

Panelists:

Marie Dzanis, Head of Intermediary Distribution, Northern Trust Asset Management

Heather Ettinger, Managing Partner, Fairport Asset Management

Judy Rubin, Partner, Plaza Advisory Group

5:05pm – 5:10pm

Closing Remarks

5:10pm – 6:15pm

Networking Cocktail Reception

*Agenda subject to change.

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2017 Locations

Boston • San Francisco

 


BOSTON: July 11

The Langham Boston

250 Franklin St

Boston, MA 02110

Tel: (617) 451-1900

A dedicated room block has been reserved for guests at a special negotiated rate of $315. This rate is available until June 9, 2017. Rooms are available on a first-come, first-served basis. Please click HERE to make your hotel reservation.

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SAN FRANCISCO: November 9

JW Marriott San Francisco Union Square

515 Mason Street

San Francisco, CA 94102

Tel: (415) 771-8600

A dedicated room block has been reserved at the JW Marriott for our guests at a special negotiated rate of $309 for the night of Wednesday, November 8th and $279 for the nights of Thursday, November 9th and Friday, November 10th. This rate is available until October 2, 2017. Rooms are available on a first-come, first-served basis.

***PLEASE NOTE that due to a citywide convention in San Francisco, hotel room availability in the city is extremely tight over our dates. You are encouraged to make your hotel reservations as soon as possible.

Please click HERE to make your hotel reservation.

If you should encounter any difficulty making a reservation at the Westin, please contact Charles Chan Massey at charles@synaxismeetings.com

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