Carson Wealth snags Wells Fargo Advisors team in Iowa

Worsfold Wealth Management runs $500 million in clients assets and is the first wirehouse team to join Carson Wealth

Jan 7, 2019 @ 12:31 pm

By Bruce Kelly

Carson Wealth has picked up a team of four financial advisers from Wells Fargo Advisors in Des Moines, Iowa.

Led by 30-year brokerage veteran Joel Worsfold, the team moved on Friday, according to Mr. Worsfold's BrokerCheck report.

Ron Carson, Carson Wealth's founder and CEO, said Worsfold Wealth Management had close to $500 million in client assets and that it was the first team from a wirehouse to move to Carson Wealth, an independent RIA and brokerage. Like Mr. Carson, Mr. Worsfold's team will now be affiliated with Cetera Advisor Networks.

Mr. Worsfold has recently appeared on Barron's ranking of top advisers nationally and locally in Iowa, Mr. Carson noted.

"This is a big deal for us," said Mr. Carson. "He's able to walk in and use a turnkey setup for his office. He's excited to be a true fiduciary for his clients."

A spokeswoman for Wells Fargo Advisors, Shea Leordeanu, did not return a call seeking comment.

Mr. Carson added that "several" more wirehouse advisers and brokers have committed to join Carson Wealth over the next several months.

When they join the firm, advisers can brand either under their own firms' names or the Carson Wealth brand, Mr. Carson noted. "Wirehouse brokers are champing at the bit to put their clients' interests first," Mr. Carson said. "This is a movement that is accelerating."

Carson Wealth has more than 100 offices under its roof with $7.5 billion in assets under management.

Two years ago, Mr. Carson left his former, longtime broker-dealer, LPL Financial, to move to Cetera. At the time, he said that he ultimately lost faith in the ability of LPL to provide the technology and services he felt he needed in order to move his firm into the future.


What do you think?

View comments

Recommended for you

Featured video


Innovation: Lessons learned from airlines?

Innovation doesn’t need to mean disruption, according to Luma’s Tim Bonacci. Check out what he learned from the airline industry about innovation to help innovate structured products.

Latest news & opinion

Clayton says disclosure sufficiently mitigates some conflicts under Reg BI

SEC chairman says guiding principle should be: 'What would a reasonable investor expect?'

Bronfman Rothschild acquisition creates $10 billion RIA

NFP Corp. is buying Bronfman Rothschild to combine with Sontag Advisory

Blockchain will upend the 401(k) market

The technology has the potential to change and improve how advisers do business.

Merger mania: Why consolidation in the RIA space is about to explode

The pace is expected to pick up as big firms seek to get even bigger and older advisers look to cash out.

Voya Financial Advisors exposes more sensitive adviser information on its website

List of top advisers at the firm comes after Social Security numbers were put at risk.


Hi! Glad you're here and we hope you like all the great work we do here at InvestmentNews. But what we do is expensive and is funded in part by our sponsors. So won't you show our sponsors a little love by whitelisting It'll help us continue to serve you.

Yes, show me how to whitelist

Ad blocker detected. Please whitelist us or give premium a try.


Subscribe and Save 60%

Premium Access
Print + Digital

Learn more
Subscribe to Print