Advyzon takes personalized portfolios further in new TAMP partnership

Advyzon takes personalized portfolios further in new TAMP partnership
The wealth tech provider is teaming up with Nebo Wealth to create an automated end-to-end solution for RIAs.
FEB 15, 2024

Advyzon, a wealth tech provider focused on independent financial advisors and RIAs, has unveiled a partnership to improve the process of building personalized investment portfolios.

Under the partnership, Advyzon Investment Management, its proprietary turnkey asset management program, will support Nebo Wealth’s asset allocation and portfolio design platform for advisors.

“We were so excited to have the opportunity to serve as a foundational component for Nebo Wealth and help bring their turnkey platform to life,” said AIM CEO Lee Andreatta.

Compared to the typical approach of focusing on implementation – through custom indexing and tax management, for example – Nebo Wealth says it goes further with a “multi-period, shortfall optimization engine,” which builds portfolios that are designed around clients’ financial goals.

Rather than focusing on market volatility, it assesses risk based on the possibility that clients’ portfolios won’t produce the income and returns required to meet their financial needs at a particular point in time.

“The early-adopter Nebo advisors are having great success with personalizing client portfolios,” said Martin Tarlie, product lead at Nebo Wealth.

“However, many of these early adopters have been asking for an end-to-end solution to better streamline and automate the entire process, especially trading and rebalancing.”

Through its partnership with AIM, Nebo Wealth is integrating its asset allocation and portfolio design functions with Advyzon’s trading, rebalancing, billing, and reporting services, along with other capabilities.

With that integration, AIM says RIAs using the Nebo Wealth platform will have “an end-to-end solution … to streamline and automate the process of delivering personalized portfolios for each and every client at scale.”

AIM, which was launched in March 2022, provides a range of investment models for advisors that includes mutual funds and ETFs, tax-sensitive ETF solutions, ESG models, alternative investments, and direct indexing.

Roughly a year after its inception, Advyzon enhanced the platform with the addition of Nucleus, a model marketplace structured for unified managed accounts. The fintech firm bolstered its TAMP platform further last August by adding a handful of new asset managers including Fidelity Investments, Alpha Vee Solutions, KKM Financial, and Zacks Investment Management.

As wealth firms and advisors increasingly look to focus more on holistic planning and personalized client engagement, the TAMP space has grown at a breathtaking pace. According to an analysis by The Wealth Advisor, the top TAMP providers grew 67% on average last year even as investors lost $6 trillion in the markets.

Here's why tech, health care stocks will lead market higher again in 2024

Latest News

CFP Board doubles down on women's focus with new program
CFP Board doubles down on women's focus with new program

The credential-granting body for planners is launching a multi-year strategy that includes research, industry partnerships, and building out the female talent pipeline.

WPCG, Merit expand with latest multibillion-dollar RIA partnerships
WPCG, Merit expand with latest multibillion-dollar RIA partnerships

WPCG gains a foothold in Kentucky while national RIA Merit makes its Idaho debut.

Bonds rise as cloudy economic path supports case for Fed cuts
Bonds rise as cloudy economic path supports case for Fed cuts

Fed Chair Powell's "slightly less-hawkish tone," downplaying of recession risks while acknowledging elevated uncertainty, helped push down yields on Treasuries.

SEC unveils Marketing Rule guidelines around private investments, performance reporting
SEC unveils Marketing Rule guidelines around private investments, performance reporting

New guidance addresses some areas of ambiguity for investment firms, but they may require a revamp for some materials.

UBS to be 'the biggest loser' in fight for advisors in 2025, recruiting firm predicts
UBS to be 'the biggest loser' in fight for advisors in 2025, recruiting firm predicts

Toward the end of last year, UBS said it was redrawing its pay plan for advisors.

SPONSORED Beyond the all-in-one: Why specialization is key in wealth tech

In an industry of broad solutions, firms like intelliflo prove 'you just need tools that play well together'

SPONSORED Record growth: Interval funds emerge as key players in alternative investments

Blue Vault Alts Summit highlights the role of liquidity-focused funds in reshaping advisor strategies