Kestra welcomes Edward Jones alum in Virginia

Kestra welcomes Edward Jones alum in Virginia
The tuck-in transaction adds a breakaway advisor to one of the hybrid RIA’s partner firms, bringing it past the $200M AUM mark.
AUG 06, 2024

Kestra Private Wealth Services, the RIA subsidiary of Kestra Financial, has just welcomed another breakaway by adding a former Edward Jones advisor into its network.

The firm announced Tuesday that Rachel Eisenhart has partnered with Alexandria, Virginia-based HF3 Wealth Partners, bringing HF3's assets under management to over $200 million.

Led by founder David Tovey, HF3 offers financial services to individuals and families, particularly those nearing retirement. Tovey, along with operations and relationship manager Lisa Galloway, joined Kestra PWS in 2022 to achieve greater independence and flexibility in their client approach.

The tuck-in transaction sees Eisenhart, who has nearly a decade of experience as a financial advisor as well as a 10-year career supporting the Department of Defense under her belt, joining HF3 as managing partner. She will manage $87 million in client assets and will work from Alexandria.

“I’m thrilled for the opportunity to join a former colleague in an independent setting,” Eisenhart, who previously worked with Tovey at Edward Jones, said in a statement.

“David and I are completely aligned in terms of building out a client experience that’s focused on hospitality in a business that can sometimes feel cold or numbers driven,” she said

For his part, Tovey said he’s “beyond excited” to welcome Eisenhart to his team in Kestra.

“The opportunity to bring aboard a partner with her background exponentially increases the experience we’re able to provide our clients,” Tovey said, highlighting how Kestra “matches the level of support that a big corporate company can offer.”

As inorganic growth increasingly becomes the name of the game across the industry, Rob Bartenstein, senior managing director and CEO of Kestra PWS, said the company’s commitment to helping its current partner firms grow as “one of our unique differentiators.

“[O]ur management team devotes considerable time and resources to assisting firms in attracting and/or adding other like-minded advisors,” Bartenstein said.

“There’s no better way to help our firms strengthen their value – to clients and as an enterprise – than by helping them expand the size of their team, grow their footprint, or add complimentary skillsets and capabilities,” he said.

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