Millennials more likely to seek stock gains through index funds

Millennials more likely to seek stock gains through index funds
Research suggests Gen Y investors' embrace of index investing could create an entry point for advisors looking to work with the next generation.
NOV 06, 2024

A new FTSE Russell study reveals a strong preference among millennials for index fund investing, with many viewing it as a straightforward route to long-term growth.

Conducted in mid-2024, the survey included more than 1,000 retail investors aged 25 and older across the US with at least $25,000 in investable assets.

Millennials, whom the survey defined as ages 28 to 43, are embracing index funds at higher rates than previous generations with 45 percent saying they own index funds, compared to 42 percent of Gen X and 34 percent of Boomers. And while 30 percent of millennials see index funds as the best path to achieve long-term growth in their portfolios, just 20 percent of Gen X and 18 percent of Boomers said the same.

“Millennials are embracing index investing with a passion, seeing them as the best way to generate long-term value in their portfolio,” said Jason Meyer, head of asset owners, consultants, and wealth at FTSE Russell. 

Despite their interest in investing, millennials are the least likely generation to work with financial advisors, with only about 53 percent currently engaging an advisor. compared to 57 percent and 63 percent for Gen X and Baby Boomers, respectively. Among advised millennials, a 65 percent majority said they have discussed index funds with an advisor, while 90 percent of those who haven’t yet talked with one expressed a desire to do so.

Millennials who do seek guidance place high value on comprehensive financial planning (45 percent) and educational insights (43 percent), presenting an opportunity for advisors to connect meaningfully with this demographic by addressing their distinct needs and values.

The survey also shows that millennials are interested in aligning their investments with their personal beliefs and causes, with about one-third prioritizing investments that resonate with their values. This trend toward responsible investing highlights an opportunity for financial advisors to help millennials balance their financial goals with personal principles, according to FTSE Russell.

Latest News

The 2025 InvestmentNews Awards Excellence Awardees revealed
The 2025 InvestmentNews Awards Excellence Awardees revealed

From outstanding individuals to innovative organizations, find out who made the final shortlist for top honors at the IN awards, now in its second year.

Top RIA Cresset warns of 'inevitable' recession amid tariff uncertainty
Top RIA Cresset warns of 'inevitable' recession amid tariff uncertainty

Cresset's Susie Cranston is expecting an economic recession, but says her $65 billion RIA sees "great opportunity" to keep investing in a down market.

Edward Jones joins the crowd to sell more alternative investments
Edward Jones joins the crowd to sell more alternative investments

“There’s a big pull to alternative investments right now because of volatility of the stock market,” Kevin Gannon, CEO of Robert A. Stanger & Co., said.

Record RIA M&A activity marks strong start to 2025
Record RIA M&A activity marks strong start to 2025

Sellers shift focus: It's not about succession anymore.

IB+ Data Hub offers strategic edge for U.S. wealth advisors and RIAs advising business clients
IB+ Data Hub offers strategic edge for U.S. wealth advisors and RIAs advising business clients

Platform being adopted by independent-minded advisors who see insurance as a core pillar of their business.

SPONSORED Compliance in real time: Technology's expanding role in RIA oversight

RIAs face rising regulatory pressure in 2025. Forward-looking firms are responding with embedded technology, not more paperwork.

SPONSORED Advisory firms confront crossroads amid historic wealth transfer

As inheritances are set to reshape client portfolios and next-gen heirs demand digital-first experiences, firms are retooling their wealth tech stacks and succession models in real time.