Fintech firm introduces one-button ETF investing platform

Fintech firm introduces one-button ETF investing platform
New application aims to revolutionize ETF investing.
JUL 24, 2024

1-ClickTrade has unveiled a new fintech application designed to transform ETF investing by streamlining the trading process. The platform allows financial advisors and self-directed investors to execute ETF trades in seconds through a single click, using their existing trading accounts and platforms.

According to a news release, the newly launched browser extension from 1-ClickTrade aims to address common frustrations faced by investors and advisors due to the complexity of ETF choices and cumbersome trading processes. The platform’s patent-pending technology simplifies these challenges by providing an efficient, one-click solution.

Anthony Flores, chief information officer at 1-ClickTrade, emphasized the platform’s impact: “Advisors often express frustration with the multitude of choices and cumbersome processes in ETF investing. 1-ClickTrade’s patent pending technology addresses this challenge head-on by offering a seamless, one-click solution. For advisors and the entire industry, this marks a significant leap forward. The ability to swiftly move from ETF research to execution saves valuable time, reducing distractions and avoiding delays that can hinder opportunities. You review the prospectus, make an informed decision, execute the trade, and move on with your day.”

Easy access to insights and data

The platform offers users access to crucial insights and data, including performance metrics, risk analysis, and proprietary ratings, alongside decision support tools such as market insights and research articles, all provided at no cost for the first year.

Getting started with 1-ClickTrade involves a simple signup and the installation of a Chrome browser plugin. The platform does not store sensitive personal data and does not replace existing trading platforms or custodians. Instead, it integrates with major trading custodians, including Schwab and Fidelity, to ensure that users can transition from research to trading easily.

The platform’s key feature, a proprietary call-to-action button, is expected to revolutionize how ETF tickers are engaged with online, according to the news release.

Gabriel Pincus, president and portfolio manager at GA Pincus Funds, highlighted the platform’s potential: “1-ClickTrade will change how we approach cyclical allocation changes. Seeing what the real world is buying and how much is a game changer. Plus, the platform’s advanced technology and extensive reach will help us find market opportunities at a whole new level. The availability of this previously hidden data will give us a huge leg up against our competition.”

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