CogniCor, the Palo Alto-based fintech firm behind the first AI-enabled digital assistant for wealth managers, has made a significant enhancement to its flagship Wealth Co-Pilot solution.
Revealed Thursday, the update to aims to empower advisors to deliver more tailored advice at scale by incorporating a proprietary Insight Engine.
CogniCor introduced the first AI-enabled digital assistant for wealth managers in 2019. In 2021, it followed up with its industry-leading Knowledge Graph, which puts together industry- and firm-specififc information in conceptual maps that help AI-enabled solutions in interpreting user intent before returning guidance and answers to their queries.
That infrastructure laid the foundation for the Wealth Co-Pilot platform, which automates daily repetitive tasks such as meeting preparation, note-taking, and form completion. The platform integrates with CRM systems to optimize efficiency in daily advisor workflows.
With the addition of its Insight Engine, CogniCor says its Wealth Co-Pilot allows firms to leverage client data more effectively, enhancing engagement and delivering customized advice at scale.
“This solution is designed to empower financial advisors to maximize client engagement while reducing repetitive, non-accretive tasks,” CogniCor CEO Sindhu Joseph said in the statement. “More importantly, it can take all this information and deliver actionable insights for advisors to use directly with clients.”
While there's no shortage of AI solutions for advisors and home offices, Joseph argued the fintech market has been flooded with single-point solutions that, when stitched together, can't match the efficiencies, scale and personalization made possible by "a fine-tuned infrastructure and a comprehensive data and intelligence architecture."
"The integration of the Insight Engine helps advisors put their finger on the client’s pulse and better understand what they want based on all available client information," he said.
By listening for what truly matters and where clients want to make a difference, advisors can avoid politics and help build more personal strategies.
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