Fiserv gives APL managed-account platform a new look with OneView

The folks at Fiserv Inc. announced today the release of a new front end for their venerable APL managed account platform. Called OneView, the new interface adds “roles-based” management features, workflow, and exception reporting among other things. According to Fiserv, APL has more than 3.4 million accounts, including a million unified managed account sleeves that are processed and managed daily. They have at least been honest in their press release by admitting that the new interface should help because it, “…reduces the once steep learning curve for APL users.” But hey, let's not be harsh — it must have been difficult being the first to introduce a complex platform and interface in a sector as complicated as the managed accounts space. At any rate, OneView is meant to help advisers, banks, money managers, outsourcers, overlay managers, sponsors, and Turnkey Asset Management clients to “more quickly and easily locate the information they are seeking as they are serving their investors,” according to the prepared statement released today. And not to worry, OneView is supposed to sit atop the APL platform without having any affect on previously set client customizations, leaving them intact. End user views are supposed to be highly configurable as well, allowing advisers et al to bring to their interface the data that is most pertinent to their own business. Some of their big customers seem to be on board, for example Fiserv got a quote out of Carmine Remo, managing director of global outsourcing at SEI for their prepared statement:

"As a Fiserv customer for eight years, we are extremely impressed by Fiserv's new approach with OneView, Fiserv clearly focused on addressing some of the biggest operational challenges that face portfolio accounting and trading systems. The new user experience is efficient, quick, easy to use, and should have an immediate impact on our bottom line due to the greater productivity the solution facilitates for its users."

I have not had a chance to look at the new offering for myself but any readers that have looked at it in its pilot or beta phase should feel to add their comments — unless their confidentiality agreements prohibit it. For more information visit Fiserv online. Related stories: Custodians rev up their platforms Redi2 Technologies and Money Management Institute announce billing standards Infrastructure initiative could help managed accounts New turnkey tax management overlay announced by Envestnet New version of trading platform launched by Fiserv Fiserv finalizes CheckFree acquisition