National Financial announces integration of workstation with the Thomson One Wealth Management platform

Today marks the start of another offensive in the war to attract and retain advisers through technology. National Financial Services LLC of Boston today announced the integration of its Streetscape brokerage workstation with that of the popular Thomson One Wealth Management workstation, from New York-based Thomson Reuters. While this combined platform is already being used in a limited beta, it will not become generally available until early September. The integration took a year of work between the two firms, according to Mark C. Healy, executive vice president of National Financial. “It was a significant commitment on the part of both organizations,” he said. Mr. Healy said that his company had multiple motivations for the endeavor. At the top of his list was to provide National Financial's 300 broker-dealer firms and 85,000 advisers with the most advanced and extensive suite of technologies available. It is no secret, though, that most of the major brokerage firms, including Merrill Lynch & Co. Inc., provide some or all of the more than 100 available modules in the Thomson One system to their brokers. This makes the National Financial platform an attractive and familiar option to those brokers who might be contemplating a departure from the wirehouses. Streetscape provides advisers with extensive account, trading and risk management capabilities, while Thomson One equips them with portfolio management and investment planning, as well as real-time market data and research among other capabilities. The combined platform will be available directly from National Financial, eliminating the need to negotiate through additional vendors. To view an online demo of the new system, visit National Financial.