Tech firm takes generative AI to the RIA space

Tech firm takes generative AI to the RIA space
First-of-its-kind RIA GPT promises to boost advisors’ productivity and enhance client outcomes, while still complying with SEC rules.
MAY 06, 2024

A technology provider is taking a bold step forward to help advisors unlock the full potential of generative AI at their practices.

Artificial Intelligence Risk Inc. has announced the launch of RIA GPT, a generative-AI platform designed specifically for registered investment advisors. The platform complies with all US Securities and Exchange Commission rules regarding confidentiality, recordkeeping, and cybersecurity.

“RIA GPT is a tool that changes the game for financial advisors when it comes to utilizing AI in productive, secure and compliant ways across their tech and data stack,” Alec Crawford, founder and CEO of AI Risk, Inc, said in a statement.

“Embracing AI to improve both efficiency and outcomes is top-of-mind for the modern advisor, and RIA GPT allows them to do so effectively and safely,” he said.

In a recent joint survey of financial advisors, tech firm Totumai and research firm 8 Acre Perspective found nearly half are planning to integrate the generative AI into their practices. Among those advisors, two thirds (65 percent) said they’d use it for client communications, and another 45 percent said they’d put it to work for prospecting and marketing.

RIA GPT incorporates several “AI agents,” including a personal assistant, sales consultant, marketing strategist, among others, which are all designed to reduce costs and save time for advisors.

The firm is also offering an Enterprise version of the software, which promises to boost productivity even further by integrating with Outlook, leading CRM systems, and RIAs’ proprietary data and documents.

“With both the Predictive Analytics and Investment Manager Security Cybersecurity Rules working their way through Congress, financial advisors can rest assured that with RIA GPT they will increase productivity on an ongoing basis while being compliant with government regulations and safe from cyber threats,” Crawford added.

He highlighted his firm’s leadership in providing “the first bespoke and comprehensive AI governance, risk management, regulatory compliance, and cybersecurity platform” for advisors and firms.

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