TradePMR boosts tech bench with veteran hires

TradePMR, a provider of technology and custodial services for RIAs, has bolstered its growing technology bench with four key appointments.

The new hires, announced Tuesday, bring significant experience from roles at custodial and wealth technology firms and are expected to drive enhancements to the company’s Fusion platform, which serves independent advisors.

“As we continue to stay ahead of demand for the technology independent advisors need to grow and succeed, it’s essential that we scale technology thoughtfully,” R. Scott Victoria, chief operating officer at TradePMR, said in a statement.

“Consistent with this approach, these four industry professionals will each play pivotal roles in our ongoing growth and transformation.”

The four new hires are:

• Marcel Tsai, director of vendor integrations, who was senior director of advisor platforms at Apex Fintech Solutions;
• Laura Villanueva, senior UX product designer, who used to be senior manager for product design at Charles Schwab;
• Rob Deguzman, senior technical product manager, who was vice president for platform integrations at Goldman Sachs; and
• Matt Feigenbaum, senior quality assurance manager, who was previously a director at both Charles Schwab and TD Ameritrade.

“Individually, they provide unique areas of expertise, and collectively, they bring knowledge and insight that will super-charge our operational excellence and further solidify our reputation as an industry leader in advisor technology,” he said.

These appointments align with TradePMR’s broader strategy to strengthen its leadership team with professionals experienced in both custody platforms and advisor-focused technology.

The new hires will report directly to Victoria and contribute to the continuous development of the Fusion platform, which has evolved over more than a decade based on feedback from thousands of advisors, according to the firm.

In February 2023, the firm announced a partnership with FP Transitions, a succession planning firm, under which advisors on the TradePMR Fusion platform could avail of consulting services aimed at RIAs and breakaways with their organizational structure, compensation and entity design.

“The Fusion platform’s momentum reflects our deep commitment to addressing the specific needs of our advisors,” Victoria added.

“We’re energized by the addition of these new team members, and we know they will make immediate contributions to our culture of continuous improvement and innovation at TradePMR,” he said.