Two startups merge into $1.2 billion digital family office

Two startups merge into $1.2 billion digital family office
Compound, a financial and tax advisory service for tech executives, is joining Alternativ Wealth, a digital RIA, to form Compound Planning.
SEP 07, 2023

Two digitally native wealth management firms are merging into a digital family office serving entrepreneurs, professionals and retirees.

Compound, a financial and tax advisory service for technology executives, is joining Alternativ Wealth, a digital registered investment advisor, to form Compound Planning. The new entity manages $1.2 billion in assets and employs more than 50 people across the U.S.

Both companies are backed by venture capital. Compound has raised a total of $37 million in funding, including a $25 million round of Series B funding in November. Alternativ closed a $10 million financing round in June.

Compound’s financial advisors will get access to new resources to provided dedicated financial advice, tax services, alternative investments, concierge operations and a digital dashboard interface.

The goal is to create what Compound founder and former CEO Jordan Gonen calls “the Apple of wealth management.”

“I started Compound to be a one-stop-shop for tech professionals to manage their personal wealth, so they could spend less time worrying about their finances and more time on what matters most in their lives,” Gonen said in a statement.

Christian Haigh, formerly the CEO of Alternativ, will take over as CEO of the combined firm.

“This merger allows us to provide more support for our financial advisors, and most importantly better serve our clients,” Haigh wrote in a company blog post. “We are now positioned better than ever to deliver a client-centric financial, tax, and investment planning experience.”

Gonen will move into a “strategic role” supporting Haigh through the integration of the two firms and driving future strategy, according to a company spokesperson.

Retiring or close to it? Here's what you need to know about saving, spending and investing

Latest News

RIA moves: True North adds $353M California RIA as SageView grows North Carolina presence
RIA moves: True North adds $353M California RIA as SageView grows North Carolina presence

Plus, a $400 million Commonwealth team departs to launch an independent family-run RIA in the East Bay area.

Blue Owl Capital, Voya strike private market partnership for retirement plans
Blue Owl Capital, Voya strike private market partnership for retirement plans

The collaboration will focus initially on strategies within collective investment trusts in DC plans, with plans to expand to other retirement-focused private investment solutions.

Top Commonwealth advisor to recruiters: Stop with the cold calls already!
Top Commonwealth advisor to recruiters: Stop with the cold calls already!

“I respectfully request that all recruiters for other BDs discontinue their efforts to contact me," writes Thomas Bartholomew.

Why AI notetakers alone can't fix 'broken' advisor meetings
Why AI notetakers alone can't fix 'broken' advisor meetings

Wealth tech veteran Aaron Klein speaks out against the "misery" of client meetings, why advisors' communication skills don't always help, and AI's potential to make bad meetings "100 times better."

Morgan Stanley, Goldman, Wells Fargo to settle Archegos trades lawsuit
Morgan Stanley, Goldman, Wells Fargo to settle Archegos trades lawsuit

The proposed $120 million settlement would close the book on a legal challenge alleging the Wall Street banks failed to disclose crucial conflicts of interest to investors.

SPONSORED How advisors can build for high-net-worth complexity

Orion's Tom Wilson on delivering coordinated, high-touch service in a world where returns alone no longer set you apart.

SPONSORED RILAs bring stability, growth during volatile markets

Barely a decade old, registered index-linked annuities have quickly surged in popularity, thanks to their unique blend of protection and growth potential—an appealing option for investors looking to chart a steadier course through today's choppy market waters, says Myles Lambert, Brighthouse Financial.