Vise, Advyzon ink partnerships to drive portfolio personalization

Vise, Advyzon ink partnerships to drive portfolio personalization
The two wealth tech firms are ramping up efforts to help financial advisors deliver customized, tax-efficient portfolios at scale.
OCT 22, 2024

Fintech providers Vise and Advyzon are making waves in the TAMP space with separate partnerships to help advisors deliver customized portfolios at scale.

Vise has teamed up with NewEdge Wealth, the top-ranked RIA managing over $55 billion in client assets. Under the partnership, Vise is integrating its automated portfolio customization tools into the Connecticut-based wealth firm's broader catalog of offerings.

Vise’s co-founder, Samir Vasavada, highlighted the partnership's potential to redefine personalized investment.

“By leveraging Vise, NewEdge can now offer highly customized, tax-efficient portfolios that we believe set a new standard for personalized investing,” Vasavada said in a statement.

NewEdge will benefit from Vise’s technology, which includes tax loss harvesting, intelligent tax transitions, and holistic portfolio solutions. Vise estimates its tax loss harvesting feature can deliver up to 300 basis points of tax alpha annually.

NewEdge advisors will also have the ability to transition legacy assets with significant embedded gains into customized target portfolios, implement direct indexing in equity portfolios, and generate tax-efficient, personalized proposals for clients within minutes.

Pat Dwyer, managing director at NewEdge Wealth, said the partnership has created a fundamental change in how the firm scales its business. “It’s not just faster—it’s more efficient in every aspect, from prospecting to managing client assets,” Dwyer said.

Meanwhile, Advyzon has entered into a partnership with Syntax Data to introduce direct indexing solutions into its TAMP, Advyzon Investment Management.

Syntax Data offers advisors a highly customizable system that builds tailored indices from scratch, covering factors such as revenue data from over 11,000 publicly traded companies. The output includes back-tested performance, statistical analysis, and a comprehensive methodology document that ensures transparency in the investment process.

With AIM's indexing capabilities underpinned by Syntax Data, Advyzon says its advisor users can put together tailored benchmarks or create core, factor, thematic, or impact indices to align with client preferences.

“The integration of Syntax’s indexing capabilities into Advyzon’s platform gives us a clear advantage in providing a full range of investment-related services to RIAs that facilitate the organic growth of their practices,” Advyzon Investment Management CEO Lee Andreatta said in a release.

With Advyzon’s new integration partnership, Andreatta said RIAs can created personalized indexes to transition taxable accounts through a Tax Transition Optimization Engine aimed at maximizing after-tax returns.

Syntax Data CEO Patrick Shaddow expressed pride at the data and tech platform partnership, highlighting its timeliness and potential for impact.

“At a time when investment advisors face growing demands for customization and differentiation, the combination of Advyzon and Syntax Data provides a timely and effective solution to meet the increasingly complex needs of investors,” Shaddow said.

 

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