Americans fear another financial crisis, are spooked by investing

Nationwide survey shows younger investors in particular are skittish
JUL 30, 2013
With the Great Recession just a few years behind us, Americans are still spooked by investing, despite the continuing stock market rally. According to a new Nationwide Financial survey of potential investors with at least $100,000 in investible assets, 83% fear another financial crisis and 62% are scared of investing in the stock market. That is more than the 58% who fear death and the 57% who fear public speaking. The only common fear that evokes similar distress is skydiving (81%). “We were pretty surprised that people are more afraid of investing than public speaking and dying,” said Michael Spangler, president of Nationwide Funds, Nationwide Financial's mutual fund business. “There doesn't seem to be much understanding of the recovery. There was a double digit return on the equity markets in 2012.” “Backing away, not taking part in the markets and just living in fear is not a solution,” Mr. Spangler said. Steven Kolinksy, founder and chairman of Kolinsky Wealth Management, thinks these fears are wildly overblown and that a strong dose of reality would stem the anxiety. “Things have gotten a lot better,” he said, “yet the average investor has no idea that the S&P 500 is up 20% on the year.” The problem, as Mr. Kolinsky sees it, is media hype. “We are in a world of media,” he said. “As good as media can be, it makes people overreact in both good and bad markets.” Mr. Spangler said much of the knowledge gap especially among younger investors, is from people doing their own research rather than using professionals. Millennials and Generation Xers are more likely to use websites as their primary financial planning resource (58% and 48%, respectively) as opposed to using an adviser (51% and 43%). Retirees and high-net-worth investors, by contrast, are most likely to use a financial adviser as their primary financial planning resource (78% and 61%, respectively). “This generation educates itself using online tools, customer reviews — and that's great,” said Mr. Spangler. “But those are sound bites. They need professional help.” “This group is seeing an acute level of geopolitical unrest and these younger investors just aren't used to this level of distress,” he said. “Political upheaval in Egypt. Economic upheaval in Europe. Add that to lingering effects of the crisis and slow recovery in employment. It's really a multitude of factors.” Millenials and Gen Xers were also more afraid than others that they won't be able to retire (66% and 65%, respectively), compared with 57% of pre-retirees. “There's no argument that we're in a retirement crisis,” said Mr. Spangler. Mr. Kolinsky and Mr. Spangler agreed that the way investors receive financial news is as significant as the information itself. “You just can't get all of your information in 140-character intervals,” Mr. Spangler said.

Latest News

The 2025 InvestmentNews Awards Excellence Awardees revealed
The 2025 InvestmentNews Awards Excellence Awardees revealed

From outstanding individuals to innovative organizations, find out who made the final shortlist for top honors at the IN awards, now in its second year.

Top RIA Cresset warns of 'inevitable' recession amid tariff uncertainty
Top RIA Cresset warns of 'inevitable' recession amid tariff uncertainty

Cresset's Susie Cranston is expecting an economic recession, but says her $65 billion RIA sees "great opportunity" to keep investing in a down market.

Edward Jones joins the crowd to sell more alternative investments
Edward Jones joins the crowd to sell more alternative investments

“There’s a big pull to alternative investments right now because of volatility of the stock market,” Kevin Gannon, CEO of Robert A. Stanger & Co., said.

Record RIA M&A activity marks strong start to 2025
Record RIA M&A activity marks strong start to 2025

Sellers shift focus: It's not about succession anymore.

IB+ Data Hub offers strategic edge for U.S. wealth advisors and RIAs advising business clients
IB+ Data Hub offers strategic edge for U.S. wealth advisors and RIAs advising business clients

Platform being adopted by independent-minded advisors who see insurance as a core pillar of their business.

SPONSORED Compliance in real time: Technology's expanding role in RIA oversight

RIAs face rising regulatory pressure in 2025. Forward-looking firms are responding with embedded technology, not more paperwork.

SPONSORED Advisory firms confront crossroads amid historic wealth transfer

As inheritances are set to reshape client portfolios and next-gen heirs demand digital-first experiences, firms are retooling their wealth tech stacks and succession models in real time.