Madison Investments launches its first ETF with more to come in weeks

Madison Investments launches its first ETF with more to come in weeks
Independently owned Wisconsin firm says launch is a natural extension of its investment strategies.
AUG 16, 2023

Madison Investments has launched the first of a suite of exchange-traded funds, with more planned to follow within weeks.

The Madison Dividend Value ETF (NYSE: DIVL) marks the Wisconsin-based firm’s ETF debut and is managed by experienced fund managers John Brown and Drew Justman.

“This launch is a natural extension of our existing suite of investment strategies guided by our ‘Participate and Protect’ philosophy,” said Patrick Ryan, president of Madison’s Funds and ETFs. “Our organization recognizes the importance of actively balancing return potential with risk management. By capturing the value of active management within the ETF product wrapper, we’re providing investors with additional tools to participate in equity and fixed income markets with a proactive approach to risk.”

DIVL invests in stocks with relative dividend yields that fall within the top 25% of their historic range to capture above-market yield and growth potential, with a focus on high-quality companies with strong balance sheets and durable competitive advantages to help manage risks.

More to come

The fund will be joined in the coming weeks by the Madison Covered Call ETF (NYSE: CVRD) and two active fixed income products: the Madison Aggregate Bond ETF (NYSE: MAGG) and the Madison Short Term Strategic Income ETF (NYSE: MSTI).

“As an employee- and founder-owned firm, Madison Investments has always put the long-term interests of our clients first. This means continually identifying and developing innovative solutions to help advisors and their clients pursue their financial goals,” says Steven Carl, Chair of the Executive Committee and Chief Distribution Officer. “We firmly believe these active ETFs will carry forward our legacy of risk-conscious, institutional-caliber investment strategies.”

Founded in 1974, Madison Investments has grown from a local advisor firm to an organization operating across the U.S. and Canada with assets of almost $23 billion.

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