Aviva appoints Christopher J. Littlefield CEO

Christopher J. Littlefield has been named the chief executive of the insurance company Aviva USA.
JAN 05, 2010
Christopher J. Littlefield has been named the chief executive of the insurance company Aviva USA. Mr. Littlefield was promoted from his prior post as chief operating officer. In that position, he managed the carrier’s insurance administration, corporate affairs, legal and compliance matters, along with other duties. At the helm of Aviva USA, Mr. Littlefield will lead the carrier’s U.S. life and annuity businesses. Aviva USA is a subsidiary of Aviva PLC. He will report to Thomas C. Godlasky, who is the CEO of Aviva North America and who, until recently, led Aviva USA. The executive move is part of Aviva’s long-term plan to have different CEOs for its North America unit, its U.S. division and its Canada unit, according to spokeswoman Catherine Huggins. Two years ago, Mr. Godlasky had appointed Robin Spencer CEO of Aviva Canada Inc.

Latest News

Mariner’s Hugo AI uncovered $22B in client assets, says Marty Bicknell
Mariner’s Hugo AI uncovered $22B in client assets, says Marty Bicknell

Bicknell said that Mariner's Humanity Labs partnership is key to growing his mega-RIA from 70,000 to 500,000 households by 2028

SEC finalizes $1B small-entity threshold for RIAs
SEC finalizes $1B small-entity threshold for RIAs

Final rule moves roughly two-thirds of SEC-registered RIAs under the Regulatory Flexibility Act’s small-business lens, up from about 3%

Clients sue Arkadios Wealth, allege firm sat on advisor’s red flags
Clients sue Arkadios Wealth, allege firm sat on advisor’s red flags

The firm's own reports showed the problem. The complaint says it did nothing.

Lawsuit accuses Blue Owl of inflating assets in $4.3B merger
Lawsuit accuses Blue Owl of inflating assets in $4.3B merger

The complaint points to interest rate risk and AI disruption the BDC allegedly ignored.

Modera Wealth plants West Coast flag with $750M RS Crum deal
Modera Wealth plants West Coast flag with $750M RS Crum deal

Fee-only RIA welcomes a 50-year-old Southern California firm as its agentic AI platform, becomes part of the pitch to selling advisors

SPONSORED Built on insurance experience to deliver on long-term promises

Knighthead Life entered the market with a competitive MYGA. A strong launch earned advisor confidence and paved the way for FIAs.

SPONSORED In the Age of AI, Trust Becomes the Advisor's Greatest Asset

As AI makes financial information more accessible than ever, Lana Hock explains why human judgment, trust, and empathy remain the qualities clients value most in a financial advisor