Advisors must go beyond the numbers, finalist says

Advisors must go beyond the numbers, finalist says
InvestmentNews Awards 2024, Advisor of the Year (Regional - Northeast): Rocco Carriero, Rocco A. Carriero Wealth Partners, Ameriprise Financial.
MAY 28, 2024

If you were to ask Rocco Carriero what drove his passion to pursue a career in the advisory space, he points to a blend of his interests in business, math, markets and the economy as well as goal planning and helping people.

“Being able to help clients achieve financial goals and personal goals is probably the most rewarding thing,” he said. However, if he wasn’t in the wealth management space, Carriero thinks he would have likely taken up a career in construction.

 “I like piecing situations together,” he said. “As a financial advisor, you get to piece and put things together for clients financially and within their financial lives. With building or construction, you're putting pieces together in order to create something visually tangible for clients.”

The CEO and private wealth advisor at Rocco A. Carriero Wealth Partners, part of Ameriprise Financial, believes financial planning comes from having a comprehensive, holistic approach where advisors are involved in all areas of their clients’ lives. He highlighted that advisors must go beyond the numbers to succeed in this business.

“Any financial advisor can create investment tactics or a basic retirement plan. The stronger advisors are seeking a real connection with their clients,” he said. “Knowing the clients' goals and interests and communicating with them early and often about their financial goals and customizing an investment strategy that evolves over time is mission critical.”

Carriero’s practice is determined to be more than a voice at the end of a toll-free number who has no real knowledge or history of relationship with their clients. Carriero’s goal is to provide sound, objective and calming guidance through all of life's most complicated decisions. He dedicates time meeting with 10-15 clients per week and makes himself available to his clients 24/7 because he sees them as extended family.

Serving in the most holistic way possible and his dedication to having a strong connection with his clients are just a few reasons why Carriero’s being recognized as an InvestmentNews Awards 2024 Excellence Awardee, with the winners announced on June 20 at 583 Park Avenue, New York City in a glitzy, red carpet ceremony. Click here to register to attend.

Carriero is quick to point out that his team is regularly training and developing so they can be “the very best they could possibly be.”

“We do quarterly team off sites and a lot of training and development, always sharpening the saw to make sure that we deliver on our promises to the clients,” he said.

When he’s not in the office, you’ll likely find him serving at Maureen’s Haven, an Eastern Long Island outreach program that provides basic care for the local homeless adult men and women.

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