Bluespring buys Massachusetts $2.3B RIA adding team of around 50

Bluespring Wealth Partners has added a Massachusetts-based financial planning firm overseeing approximately $2.3 billion in assets to its growing platform.

The Kestra Holdings firm’s latest acquisition is SHP Financial, which serves mass-affluent and high-net-worth clients and was founded in 2003 by Derek L. Gregoire, Matthew C. Peck, and Keith W. Ellis Jr. The founders previously worked together in the insurance industry before launching a firm focused on long-term client relationships and comprehensive financial planning delivered under a fiduciary standard.

SHP employs roughly 50 people, including seven producing advisors and 18 additional financial services professionals. SHP operates from three offices in Plymouth, Woburn, and Hyannis, Massachusetts.

Among SHP’s offerings is its SHP Retirement Road Map, a proprietary planning framework intended to provide clients with a more structured and integrated approach to retirement planning.

SHP’s leadership said cultural alignment was a key factor in the decision to sell.

For Bluespring, the acquisition follows a year of significant deal activity. The firm said it completed acquisitions totaling more than $6 billion in assets under management in 2025, positioning SHP as one of the first additions to its platform in 2026.

“SHP is a team that has already built meaningful scale and is still hungry to grow,” said Pradeep Jayaraman, President at Bluespring Wealth Partners. “That’s what makes this an acceleration story, as opposed to a transition story. SHP’s founders are seasoned leaders in the prime of their careers, still deeply engaged in their business, with decades of success yet ahead. Bluespring is designed for firms just like this: teams on a strong growth trajectory, energized about securing their clients’ financial legacies, and looking for opportunities to expand their impact."

[NOTE: Headline updated to clarify SHP Financial's headcount.]