BNY Mellon unveils one-stop offering for advisor investment solutions

BNY Mellon unveils one-stop offering for advisor investment solutions
The asset management giant’s new offering brings together managed accounts, asset allocation, custody and clearance, and other capabilities from across its ecosystem.
JUN 04, 2024

BNY Mellon is making it easier for advisors to deliver comprehensive investment solutions by bundling services from across its leading platforms.

On Tuesday, the firm announced a new offering that brings together a range of investment capabilities from across BNY Mellon's platforms, creating a more streamlined and cost-effective option for advisors.

Drawing from BNY Mellon’s extensive 240-year history in financial services, the unified package integrates the firm’s managed accounts platform, asset allocation and manager selection capabilities, investment management products, and customized tax solutions.

Additionally, it includes the interoperable Pershing X Wove platform, which it unveiled in June last year, along with custody and clearance services provided by BNY Mellon’s Pershing division.

As investors are confronted with increasingly complex challenges stokes demand for holistic financial advice, BNY Mellon’s new bundled offering aims to provide a holistic, simplified investment offering that enables advisors to dedicate more time to their clients.

"The investing ecosystem is more complicated than ever," Stephanie Pierce, head of Dreyfus, Mellon, and BNY Mellon Advisors said in a statement. "We want to be the partner that offers our leading capabilities at scale and, importantly, all in one place.”

“Strengthened by BNY Mellon Advisors, this competitive offering provides a gateway for advisors to meet more of their clients’ unique investment needs and better run their advisory practices,” Pierce said.

Financial advisors, including RIAs, broker-dealers, and banks, can utilize this bundled service at a discounted rate, potentially saving up to 40 percent compared to contracting each offering separately.

Advisors using the BNY Mellon Pershing platform can potentially benefit from more savings, the firm said, with opportunities such as lower fees for custody services when investing through the offerings from BNY Mellon’s investment management arm.

"By bringing together the strength of Pershing’s offerings with Investment Management’s industry-leading products and the expertise of BNY Mellon Advisors, we’re able to offer more value and the full breadth of BNY Mellon’s services to our clients," said Ben Harrison, head of wealth solutions at BNY Mellon's Pershing.

"This latest innovative offering is another great example of how we are uniquely positioned to support clients through every stage of the investment lifecycle," he said.

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