By the numbers: Section 529 college savings plans

Plans with the most assets, top adviser-sold and direct-sold plans, and top plans based on three-year performance
SEP 09, 2017
By  Ellie Zhu
Ranked by assets
StateProgramManagerAssets ($M)
1VACollegeAmericaAmerican Funds$58,773.50
2NYNew York's 529 Program (direct-sold)Ascensus$21,637.70
3NHUNIQUE College Investing PlanFidelity Investments$11,847.40
4UTUtah Educational Savings PlanUtah Educational Savings Plan$10,840.30
5MENextGen College Investing Plan SelectMerrill Lynch Pierce Fenner & Smith$8,841.00
6NVThe Vanguard 529 College Savings PlanAscensus$7,940.80
7CAScholarShare College Savings PlanTIAA Tuition Financing Inc.$7,825.70
8RICollegeBound 529 (adviser-sold)Ascensus College Savings$5,991.80
9MAU.Fund College Investing PlanFidelity Investments$5,662.40
10MDMaryland College Investment PlanT. Rowe Price Associates Inc.$5,244.00
11OHBlackRock CollegeAdvantage 529 PlanBlackRock Advisors$5,081.90
12MIMichigan Education Savings ProgramTIAA Tuition Financing Inc.$5,031.90
13OHCollegeAdvantage 529 Savings PlanOhio Tuition Trust Authority$4,929.50
14AKJohn Hancock Freedom 529T. Rowe Price Associates Inc.$4,818.20
15NHFidelity Advisor 529 PlanFidelity Investments$4,688.10
16NYNew York's 529 Program (adviser-guided)Ascensus$4,671.80
17COScholars Choice College Savings ProgramLegg Mason Global Asset Allocation$4,045.70
18VAInvest529Virginia College Savings Plan$4,008.30
19NJFranklin Templeton 529 Coll Savings PlanFranklin Templeton Distributors Inc.$3,727.60
20NVUSAA College Savings PlanAscensus$3,317.80
21COCollegeInvest Direct PortfolioAscensus$3,202.50
22AKUniversity of Alaska Coll Savings PlanT. Rowe Price Associates Inc.$3,071.20
23MOMOST Missouri's 529 PlanAscensus$2,853.00
24CTConnecticut Higher Education TrustTIAA Tuition Financing Inc.$2,850.10
25WIEdvest 529 PlanTIAA Tuition Financing Inc.$2,842.30
Most-current assets available as of Aug. 21. Source: Morningstar Inc.
Adviser-sold plans
Ranked by assets ($ in millions)
Direct-sold plans
Ranked by assets ($ in millions)
Most-current assets available as of Aug. 21. Source: Morningstar Inc.
Top five plans, based on three-year performance
Direct-sold
h
New York
New York's 529 College Savings Program — Direct Plan
E
California
The ScholarShare College Savings Plan
U
Maine
NextGen College Investing Plan — Client Direct Series
i
Ohio
Ohio CollegeAdvantage Direct 529 Savings Plan
L
Iowa
College Savings Iowa
Adviser-sold*
U
Maine
NextGen College Investing Plan — Client Select Series
g
Nevada
Putnam 529 for America
n
South Carolina
Future Scholar 529 College Savings Plan
c
Nebraska
Nebraska Education Savings Trust — Advisor College Savings Plan
v
Wisconsin
Tomorrow's Scholar 529 Plan
RIA-sold*
n
South Carolina
Future Scholar 529 College Savings Plan (Class Z)
v
Wisconsin
Tomorrow's Scholar 529 Plan (Class W)
s
Virginia
CollegeAmerica (Class 529-F)
c
Nebraska
TD Ameritrade 529 College Savings Plan
h
New York
New York's 529 Advisor-Guided College Savings Plan (adviser class)
As of June 30. Rankings are derived using the plans' relevant portfolio performance in seven unique asset allocation categories. The asset allocation categories used are 100% equity, 80% equity, 60% equity, 40% equity, 20% equity, 100% fixed and 100% short-term. The plan composite ranking is determined by the average of its performance score in the seven categories.
* Adviser-sold rankings use A share class or equivalent. RIA-sold rankings use RIA-sold share classes within adviser-sold plans.
Source: Savingforcollege.com

Latest News

Mercer Advisors lands third-biggest deal to date with Full Sail Capital
Mercer Advisors lands third-biggest deal to date with Full Sail Capital

With over 600 clients, the $71 billion RIA acquirer's latest partner marks its second transaction in Oklahoma.

Fintech bytes: FP Alpha rolls out estate insights feature
Fintech bytes: FP Alpha rolls out estate insights feature

Also, wealth.com enters Commonwealth's tech stack, while Tifin@work deepens an expanded partnership.

Morgan Stanley, Atria job cut details emerge
Morgan Stanley, Atria job cut details emerge

Back office workers and support staff are particularly vulnerable when big broker-dealers lay off staff.

Envestnet taps Atria alum Sean Meighan to sharpen RIA focus
Envestnet taps Atria alum Sean Meighan to sharpen RIA focus

The fintech giant is doubling down on its strategy to reach independent advisors through a newly created leadership role.

LPL, Evercore welcome West Coast breakaways
LPL, Evercore welcome West Coast breakaways

The two firms are strengthening their presence in California with advisor teams from RBC and Silicon Valley Bank.

SPONSORED Beyond the dashboard: Making wealth tech human

How intelliflo aims to solve advisors' top tech headaches—without sacrificing the personal touch clients crave

SPONSORED The evolution of private credit

From direct lending to asset-based finance to commercial real estate debt.