Evolve Private Wealth hires Zico Parmar as COO to support national expansion

Evolve Private Wealth has appointed Zico Parmar as chief operating officer, adding an experienced operations leader as the firm continues to grow its presence across the country.

The independent wealth manager, which serves high-net-worth and ultra-high-net-worth families, said Parmar will help strengthen its leadership structure as the firm expands organically and builds out its national platform.

Parmar previously served as managing director at IEQ Capital, where he played a key role in developing the firm’s operating infrastructure as it evolved from an early-stage startup into a RIA overseeing $42 billion in assets under management. During his time there, he helped expand internal systems and consolidate the firm’s enterprise platform.

His arrival comes during a period of change for Evolve. On Feb. 18, the firm announced that former Morgan Stanley advisor Brett Cohen had joined as managing partner, shortly after Evolve completed a rebrand and name change. The firm itself was launched in 2022 when its founding partners left Wells Fargo Advisors to create an independent, employee-owned advisory business focused on wealthy families.

As COO, Parmar will oversee the firm’s operational direction and help build infrastructure intended to support advisor productivity and improve the client experience as the business grows.

“Zico brings an exceptional track record of institutionalizing operations without sacrificing agility,” said Jonathan Lewis, managing partner at Evolve Private Wealth. “His experience scaling high-performing advisory platforms and his commitment to modernizing systems will be instrumental as we continue to position Evolve for long-term growth.”

Parmar began his career in wealth management in 2014 at First Republic Investment Management – Luminous (FRIM-L). There, he created and led a sub-divisional back-office team that helped support the unit’s expansion from $7 billion to $15 billion in assets under management while implementing scalable infrastructure consistent with bank-level controls.

He later joined IEQ Capital, where he advanced from a temporary position to managing director. Across both firms, Parmar worked on modernizing operational processes and automating workflows designed to support long-term scalability.

At Evolve, Parmar intends to introduce new technology vendors, including Dispatch, a platform designed to help financial advisors synchronize client data across their technology systems without relying on costly custom integrations typically used by larger institutions.

He also plans to work with the firm’s partners to expand its back-office capabilities, including building data analytics resources and establishing a dedicated client-facing operations function aimed at strengthening service delivery.

“I’m incredibly excited about Evolve’s collaborative approach and next-generation leadership,” Parmar said. “This is a firm that is growing organically and thoughtfully, and I’m eager to help build an operational platform that truly serves clients’ specific goals and empowers advisors to go win new relationships.”