Market sentiment landscape is marked by divergence, Schwab data reveals

Market sentiment landscape is marked by divergence, Schwab data reveals
Survey of RIAs, retail investors shines light on today’s market mindset.
JUL 21, 2025

Advisor confidence is rebounding but clients are increasingly cautious, setting up divergence in asset preferences and investor psychology.

The 2025 Schwab Market Outlook Study surveyed both RIAs and retail investors and reveals that 62% of RIAs describe themselves as optimistic about market conditions, up from 52% in 2024, but just 13% of retail investors report feeling that way, a drop from 19% last year.

That widening gap also hints at a growing disconnect in how risk, opportunity, and uncertainty are being processed across segments, especially with advisors rotating back toward equities, particularly US large-cap stocks, while retail investors are holding onto defensive postures.

RIAs have increased their overweight to US large caps by 18 percentage points over the past year, and many are also scaling back on long-duration fixed income. There’s also a subtle shift away from cash holdings among advisors, suggesting a change in thinking around opportunity cost as inflation cools and the Fed appears set to hold rates steady.

Investors continue to exhibit a preference for safety, maintaining high allocations to cash and short-term instruments, while retreating from equities, may reflect fatigue with recession narratives, inflation headlines, and geopolitical noise.

Millennial investors are more bearish and uncertain about the economy and the markets than Gen X and Boomers. Across all groups, tariffs and geopolitics are the main concerns followed by inflation and stretched equity market valuations. Advisors agree with investors on the order of these.  

Advisors appear to be interpreting the softening inflation and resilient labor market as signs of a stabilizing economy, but investors seem more focused on the risks that remain, from elevated valuations to potential policy missteps and are more cautious about jumping back in.

Asked about rate cuts in 2025, advisors are more bullish than investors but the largest share of both groups expects only one cut this year.

Although there’s agreement across groups that inflation is easing, and that the economy is likely to avoid a deep recession, advisors are leaning into it while investors, at least for now, are still watching from the sidelines.

Latest News

MIT’s Andrew Lo sees AI ready to run your money in five years
MIT’s Andrew Lo sees AI ready to run your money in five years

The finance professor and quant investing veteran believes with the right guardrails, artificial intelligence could be trusted to meet the high bar of fiduciary advice.

Advisor moves: UBS advisors defect to Ameriprise, Merrill Lynch
Advisor moves: UBS advisors defect to Ameriprise, Merrill Lynch

UBS has also regained some ground as it recruited an experienced Merrill advisor in New York.

Former California advisor indicted for alleged $9.5M Ponzi scheme
Former California advisor indicted for alleged $9.5M Ponzi scheme

The ex-Bay Area broker reportedly continued to peddle fake bond investments, promising rates of returns exceeding 20%, even after FINRA suspended his license in 2014.

AI tops compliance concerns for RIAs, survey finds
AI tops compliance concerns for RIAs, survey finds

Predictive analytics, artificial intelligence, and cybersecurity are now high on compliance officers' lists as off-channel communications are relegated down the rankings.

Bluespring acquires $364M Kestra affiliate to combine with two existing firms
Bluespring acquires $364M Kestra affiliate to combine with two existing firms

Latest deal further expands the RIA acquirer’s footprint in Texas.

SPONSORED How advisors can build for high-net-worth complexity

Orion's Tom Wilson on delivering coordinated, high-touch service in a world where returns alone no longer set you apart.

SPONSORED RILAs bring stability, growth during volatile markets

Barely a decade old, registered index-linked annuities have quickly surged in popularity, thanks to their unique blend of protection and growth potential—an appealing option for investors looking to chart a steadier course through today's choppy market waters, says Myles Lambert, Brighthouse Financial.