Nationwide creates fee-based variable universal life policy

Nationwide creates fee-based variable universal life policy
RIAs don’t need insurance license to manage funds within product.
MAR 02, 2022

Nationwide has created a variable universal life insurance product for fee-based investment advisers that allows for management of funds within the product without a life license.

The product, Nationwide Advisory Variable Universal Life, is a permanent life insurance policy with a customizable guarantee that separates the cost of protection from the rest of the investment.

“With no surrender charges, the product keeps clients’ investment money completely liquid,” said Holly Snyder, president of Nationwide’s life insurance business. “It also has an investment component and allows an adviser to integrate the policy’s subaccounts into the adviser’s assets under management and collect the customary asset management fee.”

The product features investments from over 30 fund managers, including Vanguard, DFA, PIMCO, American Funds and Fidelity. Clients can authorize their investment adviser to take their advisory fee from the policy as an advisory loan or as a withdrawal.

Independence still popular as recruiting recovers

Latest News

Annuities for RIAs: Why fee-only advisors still hit a wall
Annuities for RIAs: Why fee-only advisors still hit a wall

Halbert Hargrove senior wealth advisor weighs in on the products' guaranteed income upside, the operational drag and his wish list for carriers.

Broker-dealers must lean on tech, brand as advisors weigh options
Broker-dealers must lean on tech, brand as advisors weigh options

With 8.6% of advisors set to switch firms in 2026, Cerulli says advisor recruitment hinges on technology, branding and HNW support.

Advisor vs. advisor, Seattle showdown in fight for clients
Advisor vs. advisor, Seattle showdown in fight for clients

“I’m seeing more disputes like this between advisors and other advisors at the same practice,” said one industry executive.

Great Wealth Transfer might give way to a 'mirage,' Dunham research warns
Great Wealth Transfer might give way to a 'mirage,' Dunham research warns

Longer retirements and steady inflation could drain retiree portfolios before heirs inherit, with 4% net returns running dry by year 34.

Investors sue Coastal Financial after one fintech partner erases $470M
Investors sue Coastal Financial after one fintech partner erases $470M

A single fintech partner triggered a $68.8M credit hit.

SPONSORED Built on insurance experience to deliver on long-term promises

Knighthead Life entered the market with a competitive MYGA. A strong launch earned advisor confidence and paved the way for FIAs.

SPONSORED In the Age of AI, Trust Becomes the Advisor's Greatest Asset

As AI makes financial information more accessible than ever, Lana Hock explains why human judgment, trust, and empathy remain the qualities clients value most in a financial advisor