RJ retires Keegan brand early

Raymond James Financial Inc. has completed the integration of Morgan Keegan financial advisers and their clients onto the company's technology platform 10 months after closing on the acquisition of the firm. It also announced the retirement of the Morgan Keegan & Co. Inc. brand a year ahead of expectations. The brokerage firm's management said that Raymond James has retained about 95% of the revenue associated with Morgan Keegan advisers who were offered retention packages. Raymond James acquired Morgan Keegan from Regions Financial Corp. last year. More than a dozen senior executives at Morgan Keegan, including former chief executive John Carson, also joined the company. Legacy Morgan Keegan advisers have dropped the name of their old firm. Raymond James initially had ex-pected to keep the name on the fixed-income side of its business for another year. According to the company, however, Morgan Keegan executives asked for the brand to be retired sooner.