Tips for when everything isn't A-OK

Elmo's world is getting a little bigger.
SEP 06, 2009
Elmo's world is getting a little bigger. Sesame Workshop, the non-profit organization that produces “Sesame Street,” is developing a prime-time special for the Public Broadcasting Service aimed at helping financially strapped parents and their young children. “Families Stand Together: Feeling Secure in Tough Times” is to be aired on PBS stations Wednesday at 8 p.m. ET. Co-hosts of the hour-long special are NBC “Today” show weatherman Al Roker and his wife, ABC news correspondent Deborah Roberts, along with Elmo from “Sesame Street.” The program will offer strategies and tips that can be integrated into families' everyday routines to help the physical and emotional well-being of children 2 to 8 through the tough economic times. The program also will feature Grover, Elmo's family, “Today” show financial editor Jean Chatzky and psychologist Joshua Coleman, author of books on family relationships. The special includes documentary footage of families getting by on less. The special is part of a two-hour economy-focused block of programming on PBS that also includes “Your Life, Your Money,” a show aimed at young adults that was produced by WNED, the PBS station in Buffalo, N.Y. “In these difficult financial times, we find that parents often lack the words to explain what is going on to their children, and that prevents them from having the necessary conversations,” Ms. Chatzky said in a statement. “We're able to give the families in the special, and the many others watching from home, the tools they need.” In connection with the program, Sesame Workshop will offer resources and materials at sesame workshop.org/toughtimes beginning on the broadcast date.

Latest News

Married retirees could be in for an $18,100 Social Security cut by 2032, CRFB says
Married retirees could be in for an $18,100 Social Security cut by 2032, CRFB says

A new analysis finds long-running fiscal woes coupled with impacts from the One Big Beautiful Bill Act stand to erode the major pillar for retirement income planning.

SEC bars New Jersey advisor after $9.9M fraud against Gold Star families
SEC bars New Jersey advisor after $9.9M fraud against Gold Star families

Caz Craffy, whom the Department of Justice hit with a 12-year prison term last year for defrauding grieving military families, has been officially exiled from the securities agency.

Navigating the great wealth transfer: Are advisors ready for both waves?
Navigating the great wealth transfer: Are advisors ready for both waves?

After years or decades spent building deep relationships with clients, experienced advisors' attention and intention must turn toward their spouses, children, and future generations.

UBS Financial loses another investor lawsuit involving Tesla stock
UBS Financial loses another investor lawsuit involving Tesla stock

The customer’s UBS financial advisor allegedly mishandled an options strategy called a collar, according to the client’s attorney.

Trump's one big beautiful bill reshapes charitable giving for donors and advisors
Trump's one big beautiful bill reshapes charitable giving for donors and advisors

An expansion to a 2017 TCJA provision, a permanent increase to the standard deduction, and additional incentives for non-itemizers add new twists to the donate-or-wait decision.

SPONSORED How advisors can build for high-net-worth complexity

Orion's Tom Wilson on delivering coordinated, high-touch service in a world where returns alone no longer set you apart.

SPONSORED RILAs bring stability, growth during volatile markets

Barely a decade old, registered index-linked annuities have quickly surged in popularity, thanks to their unique blend of protection and growth potential—an appealing option for investors looking to chart a steadier course through today's choppy market waters, says Myles Lambert, Brighthouse Financial.