Want to attract NextGen talent? Start from within, says CEO

Want to attract NextGen talent? Start from within, says CEO
JC Abusaid, CEO of Halbert Hargrove.
Internship programs, equity participation, and cultivating a dynamic company culture are just a few strategies to keep talent.
SEP 06, 2024

It’s no secret that financial advisory firms face the ongoing challenge of attracting and retaining NextGen talent, a critical task for sustainable growth in the industry.

After all, finding and retaining talented and valued advisors is one of the solid foundations for ensuring the growth of any RIA. And with over a third of US advisors set to retire within the next decade, there’s never been a greater time for firms to deploy new strategies and reconfigure their employment policies to find and nurture the next generation of advisors.

JC Abusaid, CEO and president of Halbert Hargrove, will be one of the main panelists to speak on this topic at the upcoming RIA Activate California event in November.

Abusaid outlines a few strategies firms can take to attract and retain NextGen talent. For one, Halbert Hargrove is focused on offering a robust internship program for their new talent, he highlights. One of the reasons the program has been so successful, Abusaid says, is attributed to the hands-on work.

“We don’t offer menial tasks like filing or cold calls, we have a robust program,” he admits. “We give them a real job and they get involved with supporting the team and doing actual work.”

After prospective advisors finish their internship, they are made “to commit to a longer-term internship,” he added.

“It's not a summer internship, it's a continuous internship. The idea is they really get to do work. We get to see how they work and [if] you do this enough, you create a pipeline and a reputation in the area.”

While hiring external advisors can sometimes work, Abusaid admits that their most successful strategy has been growing talent internally. While the method can be time-consuming, it also ensures that the firm develops advisors who are deeply aligned with the company’s culture and values.

Abusaid explains that the firm’s new hires typically start in administrative roles, even if their long-term goal is to become an advisor. This progression allows employees to learn the business from the ground up.

“We just put them on a track to get [to the advisor role]. We've been growing our own and that’s been unfortunately, the most successful way,” he says. “When I say unfortunate, it’s just because it takes time. If we need an advisor, it's not like we can produce one quickly, we have to grow them and that takes mentorship [and time].”

Having an internal growth strategy seemingly resonates with NextGen advisors, Abusaid says, who are increasingly confident and eager to take on leadership roles.

“They no longer feel like they need grey hair to be an advisor,” he notes. “They come in asking for leads, ready to close deals, do financial planning and serve clients.”

Another component of the firm’s retention strategy is offering real equity ownership to their employees. Abusaid makes it clear that ownership stakes help employees feel more invested in the firm's success.

“We don’t offer synthetic equity,” he says. “People are buying actual equity, they’re seeing distributions, and get very specific updates on how the firm is performing.”

Abusaid also acknowledges the even though the firm has “very purposely” figured out how advisors participate in the equity, it also keeps evolving.

“If there’s a lesson for anybody, just because it worked this year, doesn’t mean it works next year. You have to keep changing it and adjusting,” he asserts.

Ultimately, at the heart of any firm’s success for attracting and retaining talent should be its strong company culture. Abusaid emphasizes that culture is the foundation of everything.

“If your culture isn’t defined, you’ll face an uphill battle,” he warns.

Here's how the right custodian can benefit your wealth management practice

Latest News

DOJ's fraud sweep bags over $1B in convictions, guilty pleas and indictments in a single week
DOJ's fraud sweep bags over $1B in convictions, guilty pleas and indictments in a single week

Medicare scam, pandemic benefit theft, offshore tax evasion — federal prosecutors are casting a wide net.

Retirement without guaranteed income streams may mean near-total asset wipeout
Retirement without guaranteed income streams may mean near-total asset wipeout

Report finds that pension income acts as a financial lifeline for retirees facing late-life shocks and raises urgent questions about the DC-only future.

Federal judge dismisses Eltek manipulation lawsuit against Morgan Stanley Smith Barney
Federal judge dismisses Eltek manipulation lawsuit against Morgan Stanley Smith Barney

Nine-month electronic trading freeze and share lending program at the center of dismissed claim.

RIA wrap: Dynamic strikes South Carolina deal to reach $7B AUM milestone
RIA wrap: Dynamic strikes South Carolina deal to reach $7B AUM milestone

Meanwhile, Rossby Financial's leadership buildout rolls on with a new COO appointment as Balefire Wealth welcomes a distinguished retirement specialist to its national network.

Rethinking diversification amid a concentrated S&P 500
Rethinking diversification amid a concentrated S&P 500

With a smaller group of companies driving stock market performance, advisors must work more intentionally to manage concentration risks within client portfolios.

SPONSORED Beyond wealth management: Why the future of advice is becoming more human

As technical expertise becomes increasingly commoditized, advisors who can integrate strategy, relationships, and specialized expertise into a cohesive client experience will define the next era of wealth management

SPONSORED Durability over scale: What actually defines a great advisory firm

Growth may get the headlines, but in my experience, longevity is earned through structure, culture, and discipline