Independent RIA SageSpring Wealth Partners has selected a former pro football player to lead the next phase of growth for its private wealth business.
The Franklin, Tennessee-based firm announced that it has appointed Winston Justice, a former NFL offensive lineman turned financial professional, as chief executive officer of its Private Wealth division.
Justice, who's stepping into the CEO role effective immediately, will oversee strategic growth initiatives for SageSpring Private Wealth, including the expansion of its advisory services, the development of alternative investment offerings, and the establishment of multi-family office and institutional business verticals.
“Winston’s diverse background in professional sports, entrepreneurship, and wealth management makes him the ideal leader to drive SageSpring’s next phase of growth,” Sagespring President and founder Jeff Dobyns, to whom Justice will report directly, said in a statement Tuesday.
“His innovative approach and deep understanding of client needs will be instrumental in expanding our services and market presence,” Dobyns said.
Before joining SageSpring, Justice served as a vice president at AllianceBernstein in Nashville, where he managed portfolios for multigenerational family offices, entrepreneurs, and nonprofits. He also held roles at Wells Fargo Securities and PIA’s Alternative Investments Group.
His previous life at the NFL began when he was picked by the Philadelphia Eagles in the second round of the 2006 draft. He went on to play for the Indianapolis Colts and the Denver Broncos.
During his NFL career, he co-founded Elixr Coffee, a specialty coffee company based in Philadelphia. He later partnered with former NBA player Jamal Mashburn to launch a venture capital fund focused on healthcare and education sectors.
“I’m honored to join SageSpring and lead the Private Wealth business for the firm,” Justice said. “Our focus will be on enhancing our advisory platform, developing specialized investment solutions, and expanding our reach to better serve our clients’ evolving needs.”
Founded in 2002, SageSpring Wealth Partners manages $5.5 billion in assets, according to its most recent form ADV. The firm employs 173 professionals, including 44 advisor teams, across nine offices in five states.
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