A firm designed for the digital age

Ask Rianka Dorsainvil what she expected to do with her life, and she says financial planning was not on her list of preferred occupations.

“When I went to college, I didn’t even know about this profession,” the co-founder and co-CEO of 2050 Wealth Partners says. In fact, the profession didn’t come until much later. First, Dorsainvil discovered a passion for helping others in high school while tutoring math. However, she quickly realized that majoring in math was not her calling.

Dorsainvil sought a blend of her love for numbers and helping others. This led her to a personal finance class, where she encountered the intricacies of Social Security, disability insurance, retirement savings, and student loans.

“Knowing that this information can be not only applied when I finish school, but also now was extremely helpful,” she says. Dorsainvil’s personal experiences further fueled her passion. Witnessing a relative’s challenges in retirement due to health issues and a lack of financial planning, she vowed to make a difference.

An elective led her to discover the certified financial planner certification course, and the rest is history. Dorsainvil’s keen understanding of the needs of her clients, particularly millennials, is pivotal to her approach.

Recognizing the importance of accessibility and convenience, she foresaw the trend of virtual advising even before it became a necessity during the pandemic.

Her firm, initially launched as Your Greatest Contribution in 2015, merged in 2020 to form 2050 Wealth Partners with co-founder Lazetta Rainey Braxton. The firm was, she says, designed for the digital age.

“I wanted to make sure that location wasn’t a barrier,” she explains. 

Dorsainvil loves the intimate glimpse into her clients’ lives that virtual meetings bring which traditional office settings do not. “It’s been a way to personalize the relationship,” she says.

While she was on maternity leave, Dorsainvil said masterminding meticulous documentation and clear communication with clients were strategies that not only ensured continuity of service but also reinforced client trust during her absence. “[Masterminding] is a key component in having a sustainable business, either as a solo practitioner or as a large firm.”

Her partnership with Braxton is a result of years of respect and collaboration. “As one of the sayings goes, ‘If you want to go fast, go alone. But if you want to go far, go together,’” Dorsainvil says.

She highlights the need for increased cultural competency and inclusivity in financial planning. Her podcast, “2050 Trailblazers,” is an educational platform aimed at enhancing understanding and representation in the industry.

“It’s more so of acceptance and honoring their story,” Dorsainvil adds. “We can continue to serve the mosaic that America is transitioning into beautiful different ethnicities, religions, and a place of acceptance.”