COMPANIES

Mariner

Office address: 5700 W. 112th St., Suite 200, Overland Park, KS 66211
Website: marinerwealthadvisors.com
Year established: 2006
Company type: financial services
Employees: 2,000+
Expertise: tax planning and preparation, estate planning, executive financial planning, wealth planning, investment management, trust services, insurance solutions, retirement planning, institutional cash management
Parent company: founder-owned through 1248 Holdings, LLC
Key people: Marty Bicknell (CEO), Cheryl Bicknell (COO), Jeff Poe (CFO), Katrina Radenberg (CIO), William Greiner (chief economist), Jeff Krumpelman (chief investment strategist), Tony Roberts (head of wealth management)
Financing status: private equity-backed

Mariner Wealth Advisors is one of the largest independent registered investment advisors in the US. The firm is based in Overland Park and advises on over $577 billion in assets as of 2025. Its in-house teams handle wealth planning, tax preparation, estate planning, and more.

History of Mariner

Mariner Wealth Advisors got its start in 2006 when Marty Bicknell left a large national firm after 16 years. Bicknell brought together a small team of eight people who shared a common goal. They wanted to build a firm that put clients first and made them proud.

Growth through the financial crisis

The 2008 financial crisis tested many organizations, but the company saw a different outcome. Top advisors joined Mariner because they were unhappy with how their employers handled the downturn.

This wave of talent helped double the firm's growth in just one year. In 2009, it launched a charitable arm funded by employee donations and company matching.

Building a unified Mariner brand

The company made its first major acquisition outside Kansas City in 2012, which opened doors to the investment banking world. By 2018, it introduced the One Mariner mindset to bring all its sub-brands under a single identity.

This shift kicked off a nationwide push to acquire advisory firms that shared its client-first vision. Two years later, it rolled out an independent platform to support outside advisors and their clients.

New partnerships and continued expansion

The firm hit a major milestone in 2023 when it surpassed 100 office locations across the country. In 2025, Mariner partnered with Flourish, a wealthtech platform, to offer cash management tools for ultra-high-net-worth clients.

Mariner Wealth Advisors kicked off 2026 with a double deal that added $1.8 billion in assets. These acquisitions of First National Advisors in Massachusetts and Strava Wealth in Pittsburgh expanded its East Coast presence.

Mariner's products and services

The company offers a range of financial services through its in-house teams:

Services for individuals

  • wealth planning
  • investment management
  • tax planning and preparation
  • estate planning
  • trust services
  • insurance solutions

Services for businesses

  • Mariner Institutional
  • financial wellness
  • executive financial planning
  • business tax services
  • institutional cash management
  • specialized business services
  • bank and credit union services

Advisory brands

  • Mariner Wealth: serves individual and family clients
  • Mariner Independent: supports independent advisors and firms
  • Mariner Institutional: works with plan sponsors and institutions
  • Mariner Ultra: focuses on ultra-high-net-worth clients
  • Mariner Workplace: provides workplace retirement plan services

Affiliates

  • Mariner Trust Company: offers trust administration services
  • Mariner Insurance Resources: provides insurance-related solutions
  • Mariner Specialty Tax Services: handles complex tax matters
  • Woodbridge International: delivers investment banking and M&A support
  • MSEC: operates as a registered broker-dealer

The firm also works with specialized client groups such as executives, business owners, and professional athletes. Its advisors serve medical and dental professionals with strategies built around practice ownership.

Culture and corporate values

According to Mariner Wealth Advisors, its culture centers on teamwork and doing big things for clients. The firm also says it values inclusion, where all voices matter and diverse views are welcome. Its core values are:

  1. excellence
  2. optimism
  3. belonging
  4. loyalty
  5. caring
  6. keeping promises
  7. abundance

Beyond its values, the company says it recognizes the hard work and unique skills of its team. It offers a mix of employee benefits to show appreciation:

  • health coverage: includes medical, dental, vision, telehealth, and wellness programs
  • insurance options: covers life, AD&D, and disability plans
  • time off: provides PTO, parental leave, paid volunteer hours, and 11 holidays
  • retirement and financial support: offers 401(k) with company match and wealth advisory access
  • flexible spending: includes HSA and FSA options
  • recognition programs: features peer recognition and referral bonuses for clients and associates
  • lifestyle perks: allows dress-for-your-day policy and discounts at local and national stores
  • additional support: provides education reimbursement, identity theft protection, and an associate assistance fund

The firm also emphasizes belonging as part of its workplace approach. Led by CEO Marty Bicknell, the company says it supports inclusion and invests in communities through the Mariner Foundation.

About CEO Marty Bicknell and key people

Marty Bicknell leads as CEO and president. Bicknell holds a bachelor's degree from Pittsburg State University in Pittsburg.

A group of senior leaders supports Bicknell in running the company's operations and strategy:

  • Cheryl Bicknell is COO and chief strategy officer, overseeing firm operations and long-term planning
  • Jeff Poe is CFO, managing Mariner Wealth Advisors' finances and reporting
  • Katrina Radenberg is chief investment officer, leading portfolio strategies and investment decisions
  • William Greiner is chief economist, providing market research and economic insights
  • Jeff Krumpelman is chief investment strategist and head of equities, guiding equity research and outlooks
  • Tony Roberts is head of wealth management, directing advisory services for private clients

The company's leadership team works together on tax, estate, and investment planning. This approach helps the firm deliver unified solutions for its wealth management clients.

The future at Mariner

In 2025, Mariner reached a $25.5 million settlement over past employment practices. The case alleged that Mariner, along with investment management firm American Century, suppressed wages by limiting competition for staff between 2014 and 2018. Both firms had earlier signed a non-prosecution agreement with the Justice Department and set aside $1 million for affected workers.

On the growth side, the company added a 12-person team from Northwestern Mutual to its independent channel in early 2026. Alinity Wealth Management, a Baton Rouge-based RIA, joined Mariner Independent for access to planning, tax, and technology resources. The move is part of a broader push that has grown the channel to over 1,000 advisors and $45 billion in client assets.

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