Advisor moves: Missouri-based LPL team decamps to Osaic in full-circle succession

Advisor moves: Missouri-based LPL team decamps to Osaic in full-circle succession
Meanwhile, Cetera has welcomed a family-run practice from Commonwealth, and a Merrill advisor joins an existing UBS team in Connecticut.
AUG 18, 2026

A Chesterfield, Missouri-based firm previously affiliated with LPL has joined Millenia Investments and affiliated with Osaic, in a move the companies describe as a full-circle succession story.

O'Reilly LLC, which oversees approximately $250 million in client assets, is led by Patrick O'Reilly. The firm was founded by Patrick's father, Michael, and has served the greater St. Louis community for more than 50 years, working with private investors, business owners and ERISA retirement plans.

Patrick O'Reilly has joined Millenia Investments as a financial advisor, and Carrie Wyatt has joined as a service advisor support specialist.

"Millenia Investments shares our commitment to personal service and long-term relationships," said Patrick O'Reilly, principal owner of O'Reilly LLC. "Through its affiliation with Osaic, we will have access to expanded technology and investment resources that can help us deliver an even more connected and convenient experience for the families and businesses we serve."

The move also reunites two firms with a personal history: Michael O'Reilly was an early mentor to Millenia Investments President Stephen Serati and had previously served as Michael's first succession partner before Patrick joined the family business. "Our firms share deep roots in the St. Louis community and a common belief that strong financial guidance begins with trust," Serati said.

Millenia Investments is led by Serati and Samantha Estrada, executive manager and registered principal. Through Osaic, the combined firm gains access to the OneView consolidated reporting platform, Osaic's DirectChoice and Wealth Management Platform investment solutions, and tax planning software intended to support higher-net-worth client relationships.

Cetera welcomes former Commonwealth advisor and family practice

Notching another addition to its record of recruitment from Commonwealth, Cetera has added Kim Hellerman-Hersman and her family-run practice, Harbor Financial Advisors, along with advisor Bryan T. Fox and their support staff. The team serves clients in more than 20 states and manages approximately $175 million in assets under administration.

Hellerman-Hersman spent 24 years at Concourse Financial Group Securities before moving to Commonwealth in 2023. Cetera agreed to acquire Concourse in November in a transaction that was completed early last year, which brought several of her former colleagues into the Cetera network.

Fox joined the practice in 2018 and has worked alongside Hellerman-Hersman since. The team's decision followed LPL's industry-shaking acquisition of Commonwealth last year.

That deal pushed the pair to reassess their options before choosing Cetera, which won them over with its boutique service model and Fidelity's NFS as a familiar custodial platform.

UBS draws Merrill advisor in Connecticut

UBS has hired Financial Advisor Brandon Burleigh in its Hartford, Connecticut office, where he joins the five-advisor Stone Harbor Group. The Hartford office is managed by Gabriel D'Amica, part of the Greater New York Metro Market led by Mara Glassel.

Burleigh has been registered in the industry for four years. He most recently worked at Merrill Lynch and began his career at Northwestern Mutual, according to his BrokerCheck record.

Burleigh is a US Army veteran who holds degrees from Post University in business finance and business administration, along with the chartered retirement planning counselor and certified financial planner designations.

Latest News

Merrill to pay $39 million in cash sweep settlement
Merrill to pay $39 million in cash sweep settlement

The financial advice industry has been facing inquiries into its cash sweep programs for years now.

SEC accuses fund advisor of defrauding SpaceX, OpenAI investors
SEC accuses fund advisor of defrauding SpaceX, OpenAI investors

Investor money allegedly went to strip clubs, exotic cars, and landscaping

RIA moves: Savant enters Thousand Oaks as Procyon lands in New Jersey
RIA moves: Savant enters Thousand Oaks as Procyon lands in New Jersey

Procyon adds $415 million in assets under management in New Jersey while Savant picks up a $213 million Southern California planning firm

Beyond sell or inherit: A third exit for appreciated property
Beyond sell or inherit: A third exit for appreciated property

With a growing number of real estate-rich Baby Boomers aging into retirement, some advisors may be failing to consider all the options available for those clients' assets.

AI marketing adoption gap costs financial firms revenue
AI marketing adoption gap costs financial firms revenue

Cornerstone Advisors study reveals compliance bottlenecks stall campaigns weeks after customer opportunities close.

SPONSORED In the Age of AI, Trust Becomes the Advisor's Greatest Asset

As AI makes financial information more accessible than ever, Lana Hock explains why human judgment, trust, and empathy remain the qualities clients value most in a financial advisor

SPONSORED Direct indexing webinar targets tax-loss harvesting amid market swings

Northern Trust’s Ken Lassner shows advisors how to convert volatility into after-tax portfolio gains