Reason Financial Group, a seven-person hybrid team managing $200 million in San Diego, has changed its affiliation to LPL Financial from Avantax Wealth Management, a unit of Blucora.
Reason will use LPL as its custodian as well as its broker-dealer. Merit Financial Group, a registered investment advisory firm in San Clemente, California, will provide a variety of RIA services.
Reason was founded by Steve Pollock and Sean Storck, who are assisted by five team members, including tax strategists and financial planners.
Despite a lighter regulatory outlook and staffing disruptions at the SEC, one compliance expert says RIA firms shouldn't expect a "free pass."
FINRA has been focused on firms and their use of social media for several years.
RayJay's latest additions bolster its independent advisor channel's presence across Pennsylvania, Florida, and Washington.
The deal ending more than 30 years of ownership by the Swiss bank includes six investment strategies representing more than $11 billion in AUM.
Divorce, widowhood, and retirement are events when financial advisors may provide stability and guidance.
How intelliflo aims to solve advisors' top tech headaches—without sacrificing the personal touch clients crave
From direct lending to asset-based finance to commercial real estate debt.
