Merrill’s digital chief joins LPL as chief product officer
Kabir Sethi will head firm’s technology; Matt Enyedi will lead national sales and marketing.
LPL Financial has hired Kabir Sethi, formerly head of Merrill Lynch Wealth Management’s digital platforms, as its chief product officer. He will be responsible for LPL’s technology and its wealth management platforms.
In addition, LPL shifted the role of Matt Enyedi, managing director of business solutions, to head national sales and marketing. He will lead the firm’s efforts to grow its relationship with advisers.
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