Two words that turned $8.99 into a cool million dollars

Two words that turned $8.99 into a cool million dollars
A think tank intern's crypto bet was a most unusual 'investment'.
APR 25, 2024
By  Bloomberg

A yellow legal pad with “Buy Bitcoin” scribbled on it - the type that will cost you $8.99 for a three-pack on Amazon — just sold for $1.027 million during an auction. 

The hastily produced sign was flashed by an intern back in 2017 during televised Congressional testimony of then-Federal Reserve Chair Janet Yellen. The placard quickly became a rallying cry for a small but fast-growing community of crypto developers and investors, and now a sign of the cryptocurrency’s renaissance. 

Since then, Bitcoin’s price has surged from around $2,300 to a record high of almost $74,000 in March as financial services titans such as Fidelity and BlackRock joined in on championing the digital asset. With retail investors also lured back into crypto after several years of turmoil and volatile price swings, early Bitcoin artifacts like the sign are in vogue again. 

The winning bid was made by an anonymous buyer, who bid 16 Bitcoin for the item, according to Scare City, the auction site where the sale was conducted. In the final minutes of the bidding, an error made it appear that $6.4 million was bid, before it was recognized as a mistake, and the price was brought down. 

The sign was sold by Christian Langalis, who as a 22-year-old intern at the Libertarian think tank Cato Institute quickly wrote out the message after snagging a seat behind Yellen during her appearance before the House Financial Service Committee in July 2017. After the advertisement was caught on TV, Langalis was promptly escorted out.

The auction materials described the item as “Ink Drawing on Legal Pad” weighing half a pound. The legal pad also contains Langalis’s notes from the hearing that day. “The page with the sign drawing was removed from the notepad shortly after the hearing. It has since been reattached with clear archival wire,” the description said.

Langalis plans to use the proceeds to help fund a Bitcoin software project, he said earlier in an interview.

 Copyright Bloomberg News

Latest News

Can advisors still cut through the noise in digital marketing?
Can advisors still cut through the noise in digital marketing?

With a fifth of RIA firms using AI to create marketing content, one leading voice argues a clear identity and focusing on clients will be crucial to success.

With wealth management market cooking, LPL Financial shares hit new highs
With wealth management market cooking, LPL Financial shares hit new highs

LPL Financial is a bellwether for the broader financial advice marketplace.

Wealth tech Alix raises $20M to expand AI-powered estate settlement platform
Wealth tech Alix raises $20M to expand AI-powered estate settlement platform

The San Francisco-based startup's Series A funding, with support from Schwab and Edward Jones Ventures, will reinforce its role in the coming $124 trillion wealth transfer.

Summit Financial adds four RIAs, nets $1.2B in new assets
Summit Financial adds four RIAs, nets $1.2B in new assets

The quartet of deals across New York, Florida, Ohio, and New Mexico reinforces the fast-growing integrator's leading position in the independent space.

Advisor moves: Raymond James welcomes UBS, Wells Fargo teams in bicoastal moves
Advisor moves: Raymond James welcomes UBS, Wells Fargo teams in bicoastal moves

UBS and Wells Fargo have made their own additions in the Northeast, including a Massachusetts duo defecting from Commonwealth.

SPONSORED How advisors can build for high-net-worth complexity

Orion's Tom Wilson on delivering coordinated, high-touch service in a world where returns alone no longer set you apart.

SPONSORED RILAs bring stability, growth during volatile markets

Barely a decade old, registered index-linked annuities have quickly surged in popularity, thanks to their unique blend of protection and growth potential—an appealing option for investors looking to chart a steadier course through today's choppy market waters, says Myles Lambert, Brighthouse Financial.