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Snowden Lane’s CEO is out to win the war for wirehouse talent

Rob Mooney, CEO of Snowden Lane Partners.

The former Merrill executive has an insider’s view of what advisors want – and don’t want.

Watch out, wirehouses: Snowden Lane Partners CEO Rob Mooney is trying to steal your thunder – and your top producers, too.

After spending more than two decades as an executive managing Merrill Lynch’s famed Thundering Herd of wealth managers, Mooney helped found hybrid RIA Snowden Lane in 201

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Does the Dow hitting 40k matter?

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