COMPANIES

Commonwealth Financial Network

Office address: 275 Wyman St., Suite 400, Waltham, MA
Website: commonwealth.com
Year established: 1979
Company type: financial services
Employees: 1,100+
Expertise: independent financial advisory support, practice management, advanced planning and research, marketing support, investment solutions, compliance services, technology platforms, business transitions, affiliation models
Parent company: LPL Financial
Key people: Wayne Bloom (CEO), Trap Kloman (president), Brian Price (chief investment officer), Jon Cleasby (CFO), Rory Barratt (chief strategy officer), Christopher Blotto (chief digital officer), Brian Sullivan (CMO)
Financing status: corporate-backed or acquired

Commonwealth Financial Network operates as an independent broker/dealer serving financial advisors throughout the US. The Waltham-based firm provides affiliation models, marketing support, and investment platforms to more than 2,900 advisors. The company maintains offices in Massachusetts, California, and Ohio.

History of Commonwealth Financial Network

Commonwealth emerged in 1979 when Joe Deitch transformed his retail financial planning practice into a broker/dealer. Deitch's original practice, the Cambridge Group, served as the foundation for the new Massachusetts firm.

The company was built to serve advisors, clients, and staff equally. Commonwealth became the official name in 1981 to reflect this shared-benefit philosophy. It started with two advisors but grew steadily under Deitch's leadership.

Early innovation and growth

The company introduced its first mutual fund wrap program in 1984 as fee-based management gained traction. The firm recognized advisors as business owners who needed more than product support.

Commonwealth also launched practice management assistance in 1989 to help advisors with strategic planning and staff management.

Commonwealth Financial Network's expansion

The firm expanded its service offerings throughout the 1990s and developed Preferred Portfolio Services. Commonwealth Financial Network became the official company name in 1999 to reflect its national reach.

The broker-dealer opened a San Diego office in 2000 to serve West Coast advisors as well. It then surpassed $100 billion in assets by 2015. The firm hit $1 billion in annual revenue that same year and launched Advisor360° in 2019.

Recognition and transition

The company earned recognition in InvestmentNews' 2024 Fastest-Growing Employers award for top net advisor gains. It led both the national category and independent broker-dealer channel in 2023 recruiting. The firm showed how partnerships between firms and advisors create value through shared resources and scale.

Commonwealth Financial Network was also bought by LPL Financial for $2.7 billion in a deal announced in March 2025. The transaction closed in August 2025 with advisor platform integration expected to finish by late 2026.

Commonwealth Financial Network's products and services

Commonwealth offers advisor-focused solutions designed to support independent financial practices at every stage:

Business structure and strategy

  • affiliation flexibility: partnership models matching different practice styles
  • tailored business strategies: customized plans to optimize practice performance

Client services and growth

  • advanced planning and research: insights to strengthen client relationships
  • complete marketing support: tools and guidance for brand differentiation

Operations and technology

  • holistic investment solutions: platforms to manage assets more efficiently
  • collaborative compliance: regulatory support that advances business goals
  • powerful technology: integrated software for client and business management
  • outsourced business solutions: external resources for operational tasks

Commonwealth Financial Network also produces thought leadership content like "The Advisor's Guide to Philanthropic Giving for HNW Clients." The white paper equips advisors with strategies and case studies for guiding wealthy clients through charitable giving.

Culture and corporate values

Commonwealth Financial Network describes its culture as shaped by employee collaboration and shared experiences. The firm states that it prioritizes teamwork, learning, and advisor support.

According to the company, employees work together while creating what it calls phenomenal advisor experiences. Commonwealth's values are:

  1. team first
  2. independence, choice, and guidance
  3. indispensability
  4. well-managed growth

Commonwealth Financial Network offers benefits designed to support employee well-being:

  • time off: paid leave days and holidays for work-life balance
  • health coverage: dental, vision, and medical insurance for employees
  • retirement and bonuses: 401(k) matching program and performance-based bonus plan
  • referral program: rewards for employees who recommend new hires

The firm extends its community focus beyond internal benefits through charitable work. Its non-profit, Commonwealth Cares Fund, coordinates employee and advisor contributions across the company's three US offices.

About CEO Wayne Bloom and key people

Wayne Bloom is Commonwealth Financial Network's CEO. He is also a managing director at LPL Financial. Bloom earned a business management degree from Northeastern University and completed the Owner/President Management program at Harvard Business School.

A leadership team supports Bloom in running Commonwealth Financial Network:

  • Trap Kloman serves as president and COO, overseeing daily operations
  • Brian Price is chief investment officer, managing the firm's investment strategy
  • Rory Barratt is SVP and chief strategy officer, leading product development
  • Christopher Blotto is SVP and chief digital officer, directing technology initiatives
  • Jon Cleasby is SVP and CFO, handling financial operations at Commonwealth Financial Network
  • Brian Sullivan works as SVP and chief marketing officer, guiding brand strategy

The leadership team operates as a collaborative group focused on advisor support. Commonwealth's leaders prioritize serving what they describe as client-focused and knowledgeable advisors.

The future at Commonwealth Financial Network

Following the LPL Financial acquisition, the company lost 653 advisors between April and December 2025. The firm retained 77.5 percent of its 2,900 advisors as many sought boutique cultures elsewhere. This transition tests Commonwealth's ability to preserve its advisor-focused identity within LPL's larger infrastructure.

Despite the departures, Commonwealth Financial Network retained its most profitable advisors under the LPL integration. The firm reported that advisors representing over 80 percent of assets signed agreements to stay. It remains a separate brand, with analysts projecting that the deal will drive 20 percent earnings growth.

The latest Commonwealth Financial Network news

Displaying 216 results
What advisors should consider before participating in awards season
OPINION FEB 13, 2024
What advisors should consider before participating in awards season

Look at the award from the point of view of your clients and prospects before accepting.

Commonwealth sees second year of record recruiting results
RIA NEWS FEB 13, 2024
Commonwealth sees second year of record recruiting results

The firm welcomed nearly $16B of new client assets in 2023 and 292 advisors.

The Top Financial Advisors in the USA
BEST IN WEALTH JAN 29, 2024
The Top Financial Advisors in the USA

Elevating their firms to new heights, 2024’s Top Advisors are at the peak of their powers boosting AUM levels and attracting greater numbers of clients.

3 ways to jump-start your growth in 2024
OPINION JAN 10, 2024
3 ways to jump-start your growth in 2024

As the new year begins, it’s beneficial to challenge yourself – and your practice – and set strategic goals for the future.

3 things to consider when selecting a niche
OPINION DEC 12, 2023
3 things to consider when selecting a niche

Devise a strategy to help you capture business from a market segment you want to serve.

Top Financial Professionals in the US | Hot List 2023
BEST IN WEALTH DEC 12, 2023
Top Financial Professionals in the US | Hot List 2023

The Hot List 2023 celebrates a collection of 100 individuals, redefining success in the industry and setting new benchmarks.

$3B San Diego-based firm joins Commonwealth
RIA NEWS NOV 28, 2023
$3B San Diego-based firm joins Commonwealth

Mammini Co. focuses on working with labor unions and corporate retirement plan sponsors.

Small town 'mom and pop' firm switches $220M practice to LPL Financial
RIA NEWS NOV 20, 2023
Small town 'mom and pop' firm switches $220M practice to LPL Financial

Formerly with Commonwealth, the multigenerational team includes three advisors.

To connect with clients, embrace the holiday season
OPINION NOV 07, 2023
To connect with clients, embrace the holiday season

Every party you attend or host and every gift delivered can move your brand forward, strengthening and building relationships.

Game-time play: Know your value as a financial advisor
OPINION OCT 18, 2023
Game-time play: Know your value as a financial advisor

The planning, investing and discipline that financial advisors provide can dramatically affect a family’s choices for generations to come.

The money value of spending time with clients
OPINION SEP 25, 2023
The money value of spending time with clients

Advisors spend twice as much time on investment activities than anything else, which means they could be missing out on important opportunities.

Commonwealth adds Avantax team overseeing $223M
Commonwealth adds Avantax team overseeing $223M

Waukesha, Wisconsin-based R&R Wealth aims to reach $1 billion in assets in next four years.

Create a Sustainable Practice by Developing New Talent
Create a Sustainable Practice by Developing New Talent

If you’re looking to scale your business or build a lasting legacy, you’ll want to expand your thinking and formulate a plan for more than just adding new clients. One thing to consider for long-term growth is hiring an associate advisor.

Commonwealth expands Talent Exchange Initiative
Commonwealth expands Talent Exchange Initiative

The firm aims to connect its advisors with a new generation of talent.

How to Streamline Your Workday as a Financial Advisor
How to Streamline Your Workday as a Financial Advisor

The answer is easy—but how do you actually do it? Commonwealth Financial Network and InvestmentNews Research worked together to create three must-read articles about how advisors can address three important aspects of their business so they can focus on what matters.