Former LPL marketing executive lands at First Allied

Adviser marketing expert Fox-Foley to focus on getting out the IBD's 'secret.'
JUN 07, 2013
LPL Financial LLC's former top adviser marketing executive, Marissa Fox-Foley, has landed at independent broker-dealer First Allied Securities Inc., where she will lead all marketing and communications. Best known for enhancing LPL's adviser marketing platform, Marketing Gateway, Ms. Fox-Foley will develop the First Allied Securities brand as well as expand the practice management tools and marketing platform available to its financial advisers. “First Allied is one of the industry's best-kept secrets,” Ms. Fox-Foley said. “One of my key goals is to help let that secret out.” Ms. Fox-Foley also will build out the digital-media strategy of the firm and expand its presence on social-media sites. First Allied makes some social-media tools available to its advisers already, but more are on the way, she said. Ms. Fox-Foley left LPL at the end of the 2012.

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