Family offices place big bets on AI, alternatives and governance, JPMorgan reveals

Family offices place big bets on AI, alternatives and governance, JPMorgan reveals
Major 2026 global survey shows wealthy families navigating inflation risks, talent costs and portfolio gaps.
FEB 03, 2026

Family offices continue to professionalize and expand their reach but meaningful disconnects remain between stated priorities and actual investment exposure.

J.P. Morgan Private Bank’s 2026 Global Family Office Report offers a detailed look at how more than 300 single-family offices across 30 countries are positioning portfolios, managing governance and confronting operational pressures.

One of the clearest themes is enthusiasm for artificial intelligence with 65% of global family offices planning to prioritise AI-related investments now or in the future, highlighting the industry’s belief in long-term technological disruption.

But many portfolios appear ill-equipped to capture that growth with more than half of respondents reporting no current allocation to growth equity or venture capital, while 79% have no exposure to infrastructure, despite its role in supporting data centers, energy demand and digital networks tied to AI expansion.

Family offices that rank inflation as their primary concern allocate close to 60% of assets to alternatives, roughly 20 percentage points above the global average. Hedge funds and real estate feature prominently in those portfolios, with allocations approximately double those of peers less focused on inflation.

Despite elevated geopolitical uncertainty, survey respondents remain cautious toward traditional and emerging hedges. The survey shows that 72% hold no gold exposure, while 89% have no allocation to cryptocurrencies. The findings suggest that many families prefer tangible or strategy-driven alternatives over assets commonly viewed as crisis hedges.

Governance issues loom especially large for families that still own operating businesses. Internal conflict is cited as a top-three risk by business-owning families at nearly twice the rate of non–business owners. In response, these families are more likely to formalize governance structures to align interests, reduce friction and support long-term continuity beyond pure investment outcomes.

For offices overseeing at least $1 billion in assets, average annual operating costs reach $6.6 million. Competition for specialized talent is a major driver, as offices seek professionals capable of navigating complex investment strategies, regulatory regimes and multigenerational planning demands.

Latest News

Supreme Court bars activist investors from suing funds under investor law
Supreme Court bars activist investors from suing funds under investor law

Saba pushed; the justices pushed back - and the SEC keeps the gavel.

North Carolina court strikes down wealth firm's non-compete and non-solicit as overbroad
North Carolina court strikes down wealth firm's non-compete and non-solicit as overbroad

Two restrictive covenants gone in one ruling - and the drafting flaw is everywhere.

The wealth trap: Why feeling rich matters more than being rich
The wealth trap: Why feeling rich matters more than being rich

Clients' everyday realities, anxieties, and aspirations naturally change as they go up the wealth scale – and that has profound implications for advisors helping them find what "enough" really means.

Orion's new King of Prussia hub reflects 'AI-native workforce' strategy
Orion's new King of Prussia hub reflects 'AI-native workforce' strategy

The RIA technology giant's new office features a fitness center, café and outdoor community spaces, including a beehive, picnic area and herb garden for over 100 employees.

Endowments and foundations turn to alternatives as confidence in return targets fades
Endowments and foundations turn to alternatives as confidence in return targets fades

Liquidity risk overtakes access as the top concern for E&Fs as private markets dominate portfolios.

SPONSORED Estate planning isn't a service add-on. It's your retention strategy.

As $84 trillion prepares to change hands, advisors who treat estate planning as peripheral are quietly building a sieve, not a book.

SPONSORED Why strategy matters more than performance

In volatile markets, the advisors who win aren't the ones with the best calls - they're the ones whose clients stay the course.