Bruce Kelly

InvestmentNews

Bruce Kelly

Senior Columnist

26 years experience

Bruce's specialty topics

Legal and compliance Advisor compensation Alternative investments

Bruce is Senior Columnist for InvestmentNews, a leading publication for financial advisors and the wealth management industry.

An award-winning journalist, Bruce’s career at InvestmentNews began in 2000, two years after the launch of the newspaper. He has covered the brokerage industry ever since, focusing on financial advisors’ pay, the products they sell, and the firms on and off Wall Street where they work.

His reporting in the financial crisis 2008 and thereafter shed light on the many shortcomings of the financial advice industry, from weak regulation to the collapse of many broker-dealers.

Bruce writes an award-winning column, On Advice, and his daily breaking news reports give clarity and insight into what’s happening behind closed doors at the largest brokerage firms in the country.

Before becoming a journalist, Bruce taught middle school and high school English in Manhattan and Caracas, Venezuela, for a decade. He is the co-author of a 2010 book, “Financial Serial Killers,” and has two children.

How I think about writing for this industry…

“I love covering the financial advice business. We write about financial advisors and how they care about clients' lifesavings - what is more important than that?”

Awards and recognition

  • 2 SABEW awards
  • Neal Award

Also published by

Co-author of "Financial Serial Killers"

Read the latest stories by Bruce

Bruce Kelly
Displaying 3542 results
Focus Financial sees another bang-up year for RIA M&A in 2021
RIA NEWS FEB 18, 2021
Focus Financial sees another bang-up year for RIA M&A in 2021

'Our pipeline is excellent,' said CEO Rudy Adolf during a conference call Thursday morning. 'Quite frankly, in many ways, we are busier than ever.'

Brokers sold GPB private placements using the worst tactics in Wall Street's playbook
ALTERNATIVES FEB 17, 2021
Brokers sold GPB private placements using the worst tactics in Wall Street's playbook

Client appreciation dinners are all well and good, but private suites at Madison Square Garden are clearly beyond the pale.

Charges dropped against former Franklin Templeton exec who called police on Black bird-watcher
PRACTICE MANAGEMENT FEB 17, 2021
Charges dropped against former Franklin Templeton exec who called police on Black bird-watcher

Amy Cooper was fired last year after accusing a Black man in Central Park with threatening her. The charges were dropped after she completed court-sanctioned therapy sessions about racial bias, according to Bloomberg News.

SEC wants independent monitor to run GPB amid fraud charges
ALTERNATIVES FEB 11, 2021
SEC wants independent monitor to run GPB amid fraud charges

The regulator wants to install an industry veteran to run GPB to monitor its assets in auto dealerships and make sure investor interests are protected.

Triad Advisors dinged $194,000 by Finra over supervision
LIFE INSURANCE AND ANNUITIES FEB 10, 2021
Triad Advisors dinged $194,000 by Finra over supervision

Short-term mutual fund trades and variable annuity switching is generally regarded in the retail securities industry as a way for brokers and advisers to increase commissions at the expense of clients.

Schwab cuts 200 more jobs amid TD Ameritrade acquisition
PRACTICE MANAGEMENT FEB 09, 2021
Schwab cuts 200 more jobs amid TD Ameritrade acquisition

It's the second round of announced layoffs after last year's mega merger. In October, Schwab said it was laying off 1,000 employees, or about 3% of the combined workforce.

Cetera plans to offer retention bonuses to 900 Voya advisers
INDEPENDENT BROKER DEALERS FEB 08, 2021
Cetera plans to offer retention bonuses to 900 Voya advisers

Details of the bonus plan have yet to be revealed. But Adam Antoniades, CEO of Cetera, said such a plan would be forthcoming in an effort to retain as many advisers as possible.

Cetera to buy Voya Financial Advisors' broker-dealer reps and assets
INDEPENDENT BROKER DEALERS FEB 08, 2021
Cetera to buy Voya Financial Advisors' broker-dealer reps and assets

Private equity-backed networks like Cetera Financial Group have been eager to expand. The latest deal will add 900 Voya advisers with $40 billion in client assets onto the independent broker-dealer's platform.

LPL hanging onto Waddell & Reed advisers and assets
PRACTICE MANAGEMENT FEB 05, 2021
LPL hanging onto Waddell & Reed advisers and assets

LPL Financial said it will likely surpass its target to bring aboard Waddell & Reed advisers, according to CEO Dan Arnold. The company reported adviser headcount was 17,287, up 119 from the end of September and 823 year-over-year.

Raymond James scores a big win at the Super Bowl
PRACTICE MANAGEMENT FEB 05, 2021
Raymond James scores a big win at the Super Bowl

With naming rights to the stadium in Tampa Bay, Raymond James and its 8,000 advisers will particularly enjoy the Super Bowl this Sunday.