Bruce Kelly

Bruce is Senior Columnist for InvestmentNews, a leading publication for financial advisors and the wealth management industry.

An award-winning journalist, Bruce’s career at InvestmentNews began in 2000, two years after the launch of the newspaper. He has covered the brokerage industry ever since, focusing on financial advisors’ pay, the products they sell, and the firms on and off Wall Street where they work.

His reporting in the financial crisis 2008 and thereafter shed light on the many shortcomings of the financial advice industry, from weak regulation to the collapse of many broker-dealers.

Bruce writes an award-winning column, On Advice, and his daily breaking news reports give clarity and insight into what’s happening behind closed doors at the largest brokerage firms in the country.

Before becoming a journalist, Bruce taught middle school and high school English in Manhattan and Caracas, Venezuela, for a decade. He is the co-author of a 2010 book, “Financial Serial Killers,” and has two children.

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Bruce Kelly
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Transamerica entities to pay $97 million to investors over model portfolio snafus
RIA NEWS AUG 27, 2018
Transamerica entities to pay $97 million to investors over model portfolio snafus

SEC says that Transamerica units failed to inform investors that certain investment models were flawed and did not work as planned.

Top private placement manager GPB to restate financial statements of certain funds
ALTERNATIVES AUG 24, 2018
Top private placement manager GPB to restate financial statements of certain funds

Private placements have far fewer regulatory standards to adhere to than publicly listed companies.

Top Waddell & Reed team bolts to form RIA
INDEPENDENT BROKER DEALERS AUG 22, 2018
Top Waddell & Reed team bolts to form RIA

Firm continues to lose advisers — this time a top team.

Acquisition of Cetera being financed through $1 billion junk bond sale
RIA NEWS AUG 21, 2018
Acquisition of Cetera being financed through $1 billion junk bond sale

Bonds given junk status by Moody's because of high debt level being taken on by Cetera's parent company.

SEC charges five unlicensed salespeople in Woodbridge Ponzi
REGULATION, LEGAL & COMPLIANCE AUG 20, 2018
SEC charges five unlicensed salespeople in Woodbridge Ponzi

Unregistered agents pose "massive" problem in South Florida: attorney.

Cambridge Investment Research bags mid-sized broker-dealer
RIA NEWS AUG 20, 2018
Cambridge Investment Research bags mid-sized broker-dealer

Broker Dealer Financial Services, an IBD with 150 reps and advisers, and $3.5 billion in assets, will become a Cambridge OSJ.

LPL recruiters jump to Ameriprise bank broker
PRACTICE MANAGEMENT AUG 17, 2018
LPL recruiters jump to Ameriprise bank broker

Hiring the recruiters appears to be part of Ameriprise's continued push into the bank broker market.

Top private placement manager GPB Capital halts sales to review accounting
REGULATION, LEGAL & COMPLIANCE AUG 17, 2018
Top private placement manager GPB Capital halts sales to review accounting

Leading seller of risky private placements will focus on accounting at two large funds.

As Ameriprise case shows, firms on hook when brokers go bad  ​
REGULATION, LEGAL & COMPLIANCE AUG 16, 2018
As Ameriprise case shows, firms on hook when brokers go bad ​

The SEC will collect $4.5 million from the brokerage firm for failing to supervise brokers who were ripping off clients.

Morgan Stanley's new comp plan could pinch pay for some brokers
PRACTICE MANAGEMENT AUG 15, 2018
Morgan Stanley's new comp plan could pinch pay for some brokers

The wirehouse will penalize advisers if they cannot sell enhanced services to clients with smaller accounts.