Bruce Kelly

Bruce is Senior Columnist for InvestmentNews, a leading publication for financial advisors and the wealth management industry.

An award-winning journalist, Bruce’s career at InvestmentNews began in 2000, two years after the launch of the newspaper. He has covered the brokerage industry ever since, focusing on financial advisors’ pay, the products they sell, and the firms on and off Wall Street where they work.

His reporting in the financial crisis 2008 and thereafter shed light on the many shortcomings of the financial advice industry, from weak regulation to the collapse of many broker-dealers.

Bruce writes an award-winning column, On Advice, and his daily breaking news reports give clarity and insight into what’s happening behind closed doors at the largest brokerage firms in the country.

Before becoming a journalist, Bruce taught middle school and high school English in Manhattan and Caracas, Venezuela, for a decade. He is the co-author of a 2010 book, “Financial Serial Killers,” and has two children.

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Bruce Kelly
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YieldStreet, investors, reach $6.2 million settlement over sunken ship scrap deal
REGULATION, LEGAL & COMPLIANCE OCT 30, 2024
YieldStreet, investors, reach $6.2 million settlement over sunken ship scrap deal

“YieldStreet raised money and some of the ships disappeared,” one attorney says.

Decked out as Elvis, LPL Financial’s Steinmeier is in the building
RIA NEWS OCT 29, 2024
Decked out as Elvis, LPL Financial’s Steinmeier is in the building

LPL's new CEO Rich Steinmeier squeezed into an Elvis outfit on Friday to celebrate Halloween.

Broker who acted as his own lawyer loses $122,000 arbitration claim
REGULATION, LEGAL & COMPLIANCE OCT 29, 2024
Broker who acted as his own lawyer loses $122,000 arbitration claim

"Beating up on a broker who is not represented by an attorney is akin to taking candy from a baby,” says one attorney.

Advisor recruiting slips at Stifel, surges at Raymond James
RIA NEWS OCT 25, 2024
Advisor recruiting slips at Stifel, surges at Raymond James

“Recruiting is more intense than ever," one headhunter says.

As Osaic consolidation winds down, are job cuts on the horizon?
INDEPENDENT BROKER DEALERS OCT 23, 2024
As Osaic consolidation winds down, are job cuts on the horizon?

“With this rapid pace of change, there is always the potential for attrition and elimination of duplicative roles as natural outcomes," said Dimple Shah, executive vice president.

Arizona strips license rep who 'fraudulently sold' GPB private placements
REGULATION, LEGAL & COMPLIANCE OCT 22, 2024
Arizona strips license rep who 'fraudulently sold' GPB private placements

Finra suspended the broker, Luke Johnson, earlier this year.

LPL charges that Ameriprise pays 'lip service' to independent advisors in latest lawsuit salvo
INDEPENDENT BROKER DEALERS OCT 18, 2024
LPL charges that Ameriprise pays 'lip service' to independent advisors in latest lawsuit salvo

“These kinds of lawsuits have a chilling effect on the free market,” one attorney notes.

Wells Fargo Advisors keeps advisor pay stable in 2025
WIREHOUSES OCT 17, 2024
Wells Fargo Advisors keeps advisor pay stable in 2025

“Advisors from the banks are coming to Wells Fargo to find out more," says one well-placed source.

Morgan Stanley latest wirehouse to reel in bundle of fresh client assets
RIA NEWS OCT 16, 2024
Morgan Stanley latest wirehouse to reel in bundle of fresh client assets

"It is clear that the industry is benefiting from strong tailwinds," one analyst notes.

Bank of America wealth management reports boost in fresh fee-based assets
WIREHOUSES OCT 15, 2024
Bank of America wealth management reports boost in fresh fee-based assets

“There was also cash moving off the sidelines,” one Merrill executive noted.