Back-to-school season is underway, and for a meaningful segment of advisor clients — those whose youngest child headed to college last fall — this August marks the first time in decades that no one is returning to school. The emotional dimension of that transition is well documented: according to a 2023 study published in the journal Developmental Psychology, approximately one in three parents reports significant emotional distress in the first year after their last child leaves home.
But the financial dimension is equally significant, and considerably less discussed. The average American family spends approximately $241,080 raising a child to age 18, according to US Department of Agriculture data — a figure that does not include college tuition. When tuition payments end, the monthly cash flow that was directed toward education can represent one of the largest discretionary surpluses a household has seen in 20 years.
Three advisors who work regularly with empty nesters say most families either let that money dissolve into lifestyle spending or make rushed, emotion-driven decisions that they later regret — and that the advisors who show up with a deliberate framework in the first year of the transition are the ones who deepen client relationships the most.
Caroline Wetzel, vice president and private wealth advisor at Procyon Private Wealth Partners, frames the empty nest transition not as a cash-flow adjustment but as a full life planning moment.
Before redirecting unused college funds anywhere, she applies a sequencing principle she describes in terms most clients immediately recognize: the flight attendant oxygen mask rule. Families should ensure that their own retirement and financial priorities are on track before deciding what to do with the surplus. Only once that foundation is confirmed does the conversation about repurposing assets make sense — and even then, Wetzel argues, the quality of the advisor's questions matters as much as the technical solutions.
"Great advisors listen to clients' answers, translate them into tangible updates to clients' lifestyle goals, investment and tax strategies, and insurance and estate plans, and guide clients in taking concrete steps to make their evolving priorities real. One of the biggest mistakes I see is making a permanent financial decision based on a temporary emotion. Empty nesters often feel pressure to immediately redefine their finances or lifestyle, but this transition deserves thoughtful planning, not quick reactions," Wetzel said.
Wetzel identifies several ways the surplus can be deployed once the retirement foundation is confirmed: repurposing residual 529 plan balances — including through the 529-to-Roth IRA rollover pathway created by the SECURE 2.0 Act, which allows up to $35,000 in lifetime rollovers per beneficiary subject to annual Roth IRA contribution limits and a 15-year account seasoning requirement — helping adult children through tax-efficient gifting using the 2026 annual exclusion of $19,000 per donor per recipient, and enhancing estate plans including trust structures that can be designed during this period of greater financial clarity.
Stephanie Williams, senior wealth advisor and partner at AlphaCore Wealth Advisory, shares Wetzel's view that the first empty-nest year is one of the most important financial transition moments an advisor can help a client navigate, but locates the primary risk differently.
The danger, in Williams' experience, is not a dramatic wrong decision — it is the quiet, gradual absorption of newly freed cash flow into day-to-day spending before any intentional redirection takes place. College expenses create structured financial discipline by definition: the payments are fixed, recurring, and non-negotiable. When they stop, the discipline often stops with them, and the surplus disappears into a slightly elevated standard of living before anyone has made a conscious choice about where it should go.
"Without a deliberate plan, those dollars can easily get absorbed into day-to-day spending instead of being put to work for your long-term goals. My advice is to pause, reassess your priorities, and intentionally redirect that cash flow toward retirement savings, tax planning, estate planning, or other goals that matter most to your family," Williams said.
Williams also draws a clear line between the types of support for adult children that she encourages versus the kind she cautions against. Funding milestones — a first home down payment, graduate school, a new business — is a deliberate, outcome-oriented use of capital with a defined endpoint. Funding ongoing lifestyle expenses, by contrast, creates financial dependency without a clear path to independence and can quietly undermine the parent's own retirement security. The objective, she says, is to improve the family's long-term financial picture while helping the next generation move toward self-sufficiency.
Richard Martin, founder and financial advisor at Financial LifeLab, argues that the most common error advisors see during major financial transitions is letting emotions steer the decision-making process in either of two directions: overspending to fill an emotional void, or freezing entirely and doing nothing.
The second error is subtler but equally costly: treating the empty nest as a simple cash-flow event rather than a full planning trigger. When advisors approach the transition only as a budget adjustment, they miss the opportunity to revisit investment risk tolerance — which often shifts when the 18-year obligation of college funding has been discharged — update estate documents that may not have been reviewed since the children were minors, review insurance coverage for a household whose dependency structure has changed, and evaluate whether existing retirement savings assumptions still reflect the family's actual post-children spending needs and goals.
"Advisors who acknowledge the emotional side of the 'empty nest' transition also tend to build deeper trust. Helping clients reframe this season as an opportunity rather than a loss can make the planning process much smoother. With the right guidance, clients can move through the transition with clarity and confidence rather than regret," Martin said.
For HNW families, Martin identifies a specific tier of planning conversations that the end of college expenses makes newly practical: retirement catch-up contributions, accelerated estate planning strategies, and support for adult children through early career milestones such as home purchases, business ventures, or trust structures designed to promote responsible financial behavior over time. The key in all cases, he argues, is aligning the newly available surplus with the family's values and long-term vision — a conversation that requires the advisor to know the client's life, not just their balance sheet.
Taken together, the three advisors describe a transition that is consistently underplanned and consistently consequential. The families who enter their first true empty-nest year with a deliberate framework — who know where the surplus is going before it disappears — are the ones who emerge from the transition financially stronger. The advisors who initiate that conversation proactively, and who treat it as both an emotional and technical planning moment, are the ones most likely to strengthen the client relationship in ways that last well beyond the back-to-school season.
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